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Multiplatform Account Executive

Hearst Health

Salary undisclosed

Rogers, AR, United StatesFull-timeOn-siteIntermediate

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Description

40/29, the ABC affiliate in Rogers, Arkansas is seeking a Multiplatform Sales Consultant. In this role, you will act as a trusted advisor to local businesses, developing and executing data-driven, multiplatform marketing strategies that deliver measurable results. You’ll leverage the power of broadcast, streaming (CTV/OTT), digital, CRM systems, and AI-enabled tools to help clients grow and compete in today’s evolving media landscape.

 

If you are motivated by building relationships, solving business challenges, and delivering innovative marketing solutions, we want to hear from you. This is an in-person position reporting to the Local Sales Manager.

 

What We’re Looking For

You will drive revenue growth by building client partnerships, delivering data-driven strategies, and executing effective multiplatform campaigns.

 

Responsibilities

  • Revenue Growth & Business Development

    • Drive revenue growth by identifying and pursuing new opportunities across broadcast, digital, streaming, and advanced advertising platforms using data and market insights 

    • Prospect, cultivate, and close business through a consultative, solutions-based approach while consistently exceeding revenue goals

  • Client Strategy & Sales Execution

    • Partner with clients to understand their goals and challenges, serving as a trusted advisor to translate needs into effective marketing solutions 

    • Develop, present, and execute customized, multiplatform strategies aligned with client objectives and business growth

  • Data, Analytics & AI-Driven Optimization

    • Leverage data, audience insights, CRM (Customer Relationship Management) systems, and AI-enabled tools to inform strategy 

    • Analyze performance and optimize strategies using data-driven insights

  • Sales Operations & Pipeline Management

    • Utilize CRM systems (Microsoft Dynamics) to:

      • Manage and track sales pipeline activity 
      • Maintain accurate client and prospect records 
      • Forecast revenue and monitor performance 

  • Account Management & Client Growth

    • Manage and grow client accounts through strong relationships and strategic guidance

    • Drive retention and revenue through upsell and cross-sell opportunities

  • Campaign Execution & Cross-Functional Collaboration

    • Collaborate with internal teams (creative, digital, operations) to execute campaigns

    • Ensure campaigns are delivered accurately, on time, and aligned with client expectations

    • Communicate campaign goals, updates, and performance across teams

    • Support post-campaign analysis and optimization efforts

  • Innovation, Industry Trends & Professional Development

    • Stay current on industry trends, including digital platforms, ad tech, and AI innovations

    • Continuously build expertise in emerging marketing technologies and tools

    • Apply new insights and innovations to improve sales strategy and client outcomes

 

What We’re Looking For

  • Experience in media, digital, or consultative sales 
  • Strong understanding of digital marketing solutions (programmatic, social, search, OTT/CTV preferred) 
  • Experience using CRM platforms (e.g., Microsoft Dynamics or similar) to manage client relationships and sales pipeline preferred
  • Experience using data, analytics, or AI tools to support business decisions or sales efforts 
  • Proven ability to develop new business and grow existing accounts 
  • Excellent communication, presentation, and negotiation skills 
  • Self-motivated, goal-oriented, and highly organized 
  • Ability to thrive in a fast-paced, collaborative environment 
  • Experience working with business owners and decision-makers 
  • Valid driver’s license and reliable transportation   
  • Related military experience will be considered

 

Values in Action

At Hearst Television we tell stories every day. Stories about people of all backgrounds, perspectives, and identities. That’s why, behind the scenes, we believe in being an organization that fosters collaboration and open communication, ensuring that the content we create is authentic, accurate, and connected to the communities we serve.

 

Benefits

Hearst's benefit programs are modern, flexible, and designed to focus on you. As a Hearst employee, you and your spouse or partner or dependents would have access to the following benefits.

  • Medical | Dental | Vision
  • 401(k) matching
  • Emotional Wellness Support
  • Paid Time Off
  • Paid Parental Leave
  • LGBTQ+ Health Services
  • Additional benefits to meet your and your family's needs

Benefits

  • health insurance
  • 401(k)
  • paid time off
  • parental leave
  • professional development

About this role

Hearst Health's 40/29 in Rogers is looking for a sales professional who can act as a strategic advisor to local businesses, selling across broadcast, streaming, digital, and emerging ad tech platforms. The role centers on consultative selling—understanding client challenges and building customized multiplatform campaigns backed by data and AI-enabled tools. You'd manage the full sales cycle from prospecting through account growth, using Microsoft Dynamics to track pipeline and performance while collaborating with creative and operations teams to execute campaigns.

This position suits someone with media or digital sales experience who understands programmatic, social, search, and CTV/OTT advertising. You should be comfortable with data and analytics, skilled at presenting to business owners and decision-makers, and motivated by both closing new business and growing existing accounts. The role is in-office in Rogers and requires a valid driver's license. Hearst offers standard benefits including medical, dental, vision, 401(k) matching, paid time off, and paid parental leave.

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Pay for this role

The employer didn't post a pay range for this role. That usually means pay is set in negotiation, which favors whoever arrives with numbers. Check ranges on comparable Multiplatform Account Executive postings in Rogers, and analyze any offer before you accept it.

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