Senior Director of Design, Search & Feeds
$317,000 - $443,800 / year
Need a reasonable accommodation to apply or interview? Contact us.
JobMinglr uses automated technology to recommend jobs based on profile information and job preferences. Match Score does not determine eligibility for a position, prevent a user from viewing or applying to a job, or make hiring decisions on behalf of an employer.
Description
We’re looking for a Senior Director of Design to lead the experience strategy for Reddit’s Search & Feeds experiences. Reporting to our Head of Design, you’ll lead a design team shaping how people find relevant conversations, discover communities, and build connections to the topics they care about. Your impact will extend across Reddit, connecting discovery to the experiences that turn initial interest into ongoing participation.
This role combines product vision, design leadership, and a high bar for craft. You’ll partner closely with Product, Engineering, Research, and Data Science across Reddit to make discovery more useful, intuitive, and distinctly Reddit driving growth and retention by helping people connect with communities that matter to them.
What you’ll do
- Set the design vision for Search & Feeds. Define a cohesive experience strategy across search, feed experiences, recommendations, and community discovery, connecting near-term improvements to a longer-term vision.
- Lead and develop the team. Coach design leaders and individual contributors, build clear ownership, and create an environment where people can do ambitious work and grow.
- Shape product direction. Partner with cross-functional leaders to identify opportunities, establish priorities, and guide investment decisions grounded in user needs and business goals.
- Raise the bar for quality. Drive thoughtful interaction design, clear information architecture, accessible experiences, and strong execution from early concepts through launch.
- Make relevance understandable. Help people understand and influence what they see, bringing clarity and user control to ranking, personalization, and recommendations.
- Design for different discovery needs. Support people seeking a specific answer, exploring a new interest, or returning to communities they already value.
- Connect discovery to community health. Consider how search and feeds affect participation, conversation quality, and the communities that make Reddit valuable.
- Establish how success is measured. Use research, experimentation, and behavioral data to evaluate usefulness, satisfaction, and the quality of discovery alongside engagement.
- Influence across Reddit. Communicate a clear point of view, build alignment across teams, and contribute to the broader design organization’s standards and practices.
What you’ll bring
- Experience leading design for complex consumer products at scale, with meaningful work in search, discovery, feeds, recommendations, or related experiences.
- A track record of building and developing design teams, including managing managers and supporting individual contributors.
- Strong product judgment and the ability to turn ambiguous problems into clear strategies and compelling experiences.
- Deep expertise in interaction design and information architecture, with a portfolio demonstrating both design quality and measurable user impact.
- Experience partnering with Engineering, Product, Research, and Data Science on experiences shaped by ranking and personalization systems.
- The ability to balance user needs, business priorities, technical constraints, and the health of a broader product ecosystem.
- Clear communication and the ability to influence senior leaders, resolve competing priorities, and make decisions with incomplete information.
- An appreciation for community-driven products and the different ways people seek information, participate, and build trust online.
Pay Transparency:
This job posting may span more than one career level.
In addition to base salary, this job is eligible to receive equity in the form of restricted stock units, and depending on the position offered, it may also be eligible to receive a commission. Additionally, Reddit offers a wide range of benefits to U.S.-based employees, including medical, dental, and vision insurance, 401(k) program with employer match, generous time off for vacation, and parental leave. To learn more, please visit https://www.redditinc.com/careers/.
To provide greater transparency to candidates, we share base salary ranges for all US-based job postings regardless of state. We set standard base pay ranges for all roles based on function, level, and country location, benchmarked against similar stage growth companies. Final offer amounts are determined by multiple factors including, skills, depth of work experience and relevant licenses/credentials, and may vary from the amounts listed below.
In select roles and locations, the interviews will be recorded, transcribed and summarized by artificial intelligence (AI). You will have the opportunity to opt out of recording, transcription and summarization prior to any scheduled interviews.
During the interview, we will collect the following categories of personal information: Identifiers, Professional and Employment-Related Information, Sensory Information (audio/video recording), and any other categories of personal information you choose to share with us. We will use this information to evaluate your application for employment or an independent contractor role, as applicable. We will not sell your personal information or disclose it to any third party for their marketing purposes. We will delete any recording of your interview promptly after making a hiring decision. For more information about how we will handle your personal information, including our retention of it, please refer to our Candidate Privacy Policy for Potential Employees and Contractors.
Reddit is proud to be an equal opportunity employer, and is committed to building a workforce representative of the diverse communities we serve. Reddit is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If, due to a disability, you need an accommodation during the interview process, please let your recruiter know.
Benefits
- health insurance
- vision insurance
- 401(k)
- stock options
- parental leave
About this role
Leading design for one of the internet's largest discovery platforms, this role shapes how Reddit's 130 million daily users find conversations and communities that matter to them. You'd own the experience strategy across search, feeds, recommendations, and community discovery—connecting the moment someone arrives with their entry into ongoing participation. Reporting to Reddit's Head of Design, you'd set the vision for these interconnected surfaces while balancing user needs, business growth, and community health.
The work demands both strategic and hands-on design leadership. You'd build and coach a design team, partner across Product, Engineering, Research, and Data Science to identify opportunities and guide investment, and maintain a high bar for craft from concept through launch. A significant part of the challenge involves making ranking and personalization systems transparent to users—helping people understand and control what they see—while designing for the different ways people discover: those seeking specific answers, exploring new interests, or returning to familiar communities.
This is a senior leadership role suited to someone with proven experience building design teams, deep expertise in search or discovery at scale, and the ability to influence across a complex organization. You'll need strong product judgment, clear communication, and the capacity to make decisions with incomplete information while navigating competing priorities. The position is fully remote across the US, with a base salary range of $317,000–$443,800 plus equity and standard benefits.
How this employer is doing
solid
- H1B: Active Visa Sponsor
- Recently Raised Funding
- Active Visa Sponsor
Pay for this role
$317,000 to $443,800 per year
That is the employer's posted range, and where you land in it is usually decided in one conversation. Before that conversation, run the numbers: analyze an offer for this role.
Before you apply, worth reading
How JobMinglr reads this job
Every listing here is scored against your profile before you apply: skills overlap, experience level, location and work arrangement, each weighted and explained. You see the score and the reasons, not just a list. How the matching works.