Digital Marketing Manager
Spektrix
$95,000 - $110,000 / year
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Description
- Reports to: Head of Growth Marketing
- Location: New York City office - 10-20% onsite/hybrid
- Hours/Status: Full-Time, exempt
- Salary (USD): $95,000-$110,000
The role
Spektrix has an exciting opportunity for a Digital Marketing Manager to join our team!
As the Digital Marketing Manager, you'll execute, measure, and optimize Spektrix’s digital marketing activity across campaigns, channels, and audiences. Working closely with Growth Marketing, Content & Campaigns, Client Marketing, Product & Partner Marketing, Events, and the Website team, you'll turn marketing strategies into targeted, measurable digital experiences that generate demand, engage clients, and move audiences to action.
You should be comfortable moving between building a campaign, defining an audience segment, reviewing conversion performance, testing an approach, and identifying what should change next.
If you bring both strong execution and an analytical mindset to everything you build, we want to hear from you!
Key Responsibilities
Skills, Knowledge and Expertise
- Demonstrated experience in digital marketing, demand generation, growth marketing, or a related role, ideally within a B2B environment.
- Hands-on experience building and executing multi-channel digital marketing campaigns.
- Strong working knowledge of email marketing, marketing automation, audience segmentation, and nurture journeys.
- Experience managing or executing paid digital campaigns, including paid social.
- Experience with campaign tracking, analytics, attribution, and performance reporting.
- Ability to interpret marketing data, identify meaningful insights, and translate those insights into specific actions and optimizations.
- Experience with CRM and marketing automation platforms and an understanding of how campaign, contact, and engagement data flow between systems.
- Understanding of conversion optimization and testing methodologies.
- Strong attention to detail, particularly when managing campaign setup, segmentation, tracking, links, and communications.
- Strong project management and organizational skills, with the ability to manage multiple campaigns and deadlines simultaneously.
- Ability to collaborate effectively across disciplines, including content, design, web, product marketing, client marketing, events, and sales.
- Strong judgment and problem-solving skills, including the ability to identify gaps, question assumptions, and recommend improvements rather than relying solely on established processes.
- Ability to work independently, take ownership of outcomes, and proactively identify what needs to happen next.
Benefits
- Company paid medical, dental and vision insurance
- Generous Paid Time Off benefits, including
- 21 days of PTO (vacation, personal time, whatever you choose to use it for)
- 14 paid holidays
- 10 Paid Sick Days
- 401(k) with 4% employer match
- Two paid volunteering days per year
- Professional development opportunities
- Flexible working with support for WFH setup and equipment
- Month-long Paid Sabbatical after 5 years of service
- Free snacks, drinks and breakfast items in our offices
- Varied range of regular social activities throughout the year
While many Spektrix team members live near one of our offices (NYC, London, or Manchester), remote/non-local team members work from home most of the time, and all team members work from home at least some of the time!
We provide reasonable support and all the hardware you need to get started, but we do require that you have the have the following in place to work from home:
- A quiet working space at home where you can consistently take video calls without interruption
- A strong, reliable internet connection that supports your participation in video calls and access to our systems and service
For team members who are 'local' to NYC, a stipend is offered for each day you work on-site. Think of it as our way of easing potential commute related costs (but no need to prove it - this is a perk we offer for days worked onsite, regardless of how you choose to get there).
Equal Opportunities
Spektrix is an equal opportunity employer. We recruit regardless of race, religion, gender, gender identity, sexual orientation, age or disability status and look to employ from a wide range of backgrounds and experiences.
Spektrix is committed to creating an inclusive work environment, where our team members are supported in expressing themselves and delivering their best work. So, however you identify and whatever background you bring with you, please apply if this is a role that would make you excited to come into work every day.
In an effort to help us reduce bias, please do not include a photo on your resume or application.
Benefits
- Company paid medical, dental and vision insurance Generous Paid Time Off benefits, including21 days of PTO (vacation, personal time, whatever you choose to use it for) 14 paid holidays 10 Paid Sick Days 401(k) with 4% employer match Two paid volunteering days per year Professional development opportunities Flexible working with support for WFH setup and equipment Month-long Paid Sabbatical after 5 years of service Free snacks, drinks and breakfast items in our offices Varied range of regular social activities throughout the year Working From Home While many Spektrix team members live near one of our offices (NYC, London, or Manchester), remote/non-local team members work from home most of the time, and all team members work from home at least some of the time! We provide reasonable support and all the hardware you need to get started, but we do require that you have the have the following in place to work from home: A quiet working space at home where you can consistently take video calls without interruption A strong, reliable internet connection that supports your participation in video calls and access to our systems and service Working At The Office For team members who are 'local' to NYC, a stipend is offered for each day you work on-site. Think of it as our way of easing potential commute related costs (but no need to prove it - this is a perk we offer for days worked onsite, regardless of how you choose to get there). Equal Opportunities Spektrix is an equal opportunity employer. We recruit regardless of race, religion, gender, gender identity, sexual orientation, age or disability status and look to employ from a wide range of backgrounds and experiences. Spektrix is committed to creating an inclusive work environment, where our team members are supported in expressing themselves and delivering their best work. So, however you identify and whatever background you bring with you, please apply if this is a role that would make you excited to come into work every day. Diversity in the workplace is hugely important to our working environment and to enable both individuals and Spektrix to thrive. By valuing each person’s differences we enable each person to contribute their unique experiences, strengths and viewpoints. Workplace diversity is something we aim to achieve and maintain at Spektrix, and we are pursuing a workforce that reflects the diversity of the communities we serve and work in. We aim to reflect this diversity in all departments and at all levels of seniority in the business, right up to the board. In an effort to help us reduce bias, please do not include a photo on your resume or application.
About this role
Spektrix is looking for a Digital Marketing Manager to own the full lifecycle of digital campaigns—from strategy translation through execution, optimization, and measurement. You'll work across email, paid social, marketing automation, and audience segmentation to drive demand and engagement, collaborating with teams across Growth, Content, Product Marketing, Events, and Web. The role demands both hands-on execution skills and analytical rigor: you'll set up campaigns and tracking, run A/B tests, interpret performance data, and use those insights to refine what comes next rather than simply reporting results.
This is a full-time hybrid position based in New York City (10–20% onsite), reporting to the Head of Growth Marketing. You should have demonstrated experience in B2B digital marketing or demand generation, strong working knowledge of marketing automation platforms and CRM systems, and proven ability to manage paid digital campaigns and audience segmentation. The role also requires solid project management skills to juggle multiple concurrent campaigns while maintaining quality across tracking, brand consistency, and delivery.
Spektrix offers competitive benefits including medical, dental, and vision coverage; 21 days of PTO plus 14 paid holidays and 10 sick days; a 4% 401(k) match; professional development support; and flexible work arrangements with equipment support for remote work. Local team members receive an onsite stipend, and the company offers a month-long paid sabbatical after five years of service.
How this employer is doing
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- Leadership Change
In the news
Ettel Feinberg Appointed as Head of People Operations at Spektrix, hrtoday.in
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Pay for this role
$95,000 to $110,000 per year
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