Partnership Activations Intern - Frederick Keys
Attain Sports
Salary undisclosed
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Description
Attain Sports brings a community-focused, values-driven, and player-centric approach to connect diverse groups and create impact through the power of sports. The company was formed in 2021 and presents an affordable, family-friendly sports and entertainment portfolio that brings a commitment to community engagement, customer service, innovation, and the professional growth and development of its family of athletes and employees.
Attain Sports owns and manages four baseball teams: the Baltimore Orioles Double-A affiliate Chesapeake Baysox, the Baltimore Orioles High-A affiliate Frederick Keys, the MLB Draft League Aberdeen IronBirds, and the Atlantic League Professional Baseball Club Spire City Ghost Hounds. Additionally, Attain Sports is an owner of the United Soccer League (USL) Championship Club Loudoun United FC.
The Frederick Keys Partnership Activations Intern is a part-time internship designed only for current university students who will be receiving college credit for participation in this internship. The Partnership Activations Intern will be gaining real-world experience with responsibilities within the organization. They will receive the opportunity to learn and observe how a professional sports organization operates and gain valuable skills in communication, sponsor fulfillment, and sponsorship activation.
QUALIFICATIONS
- College sophomores, juniors, seniors, or graduate students working for academic credit in Sport Management, Business Management, or related field.
- Thorough knowledge of the Microsoft Suite (Word, Excel, and PowerPoint)
- Ability to uphold company and Attain customer service standards
- Individual must be energetic, enthusiastic, and a dedicated team player
- Excellent interpersonal skills
- Excellent written and verbal communication skills
- Ability to pay attention to details
- Knowledge of Sponsor CX & Sponsor United a plus
- Ability to work event nights, weekends, and holidays as required
GENERAL RESPONSIBILITIES
- Gain knowledge and experience in servicing sponsorship clients
- Gain experience in clear and friendly phone manners
- Spend time shadowing and learning from top-tier Sponsorship Sales Account Managers as directed by the Director of Sponsorship and Premium Sales
- Contribute to the highest level of satisfaction of our clients
- Research and identify potential business for sponsorship
- Maintain accurate partner documentation, including updating contact information, tracking activation activity, and capturing photos.
- Document all aspects of sponsorship contracts and maintain documentation logs to be used in the production of Proof of Performance pieces
- Assist with partnership fulfillment by tracking deadlines, deliverables, and communication between partners and the partnership/marketing team.
- Represent the organization, as needed, at outside community events and appearances
- Work Frederick Keys home games as directed by the Director of Sponsorship and Premium Sales
- All other duties assigned by Director of Sponsorship and Premium Sales and General Manager of the Keys
GAME DAY RESPONSIBILITIES
- Take, sort, and inventory photos of in-game sponsorship activations
- Meet, grow, and maintain relationships with key sponsors during games and events
- Work alongside Marketing and Sponsorship to execute sponsorship activations, if needed.
- Assist sponsorship team with client check-ins.
Attain Sports is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law.
Applicants have rights under Federal Employment Laws. For more Information visit EEO, EEO Poster Supplement, Family and Medical Leave Act (FMLA), and Employee Polygraph Protection Act (EPPA).
If you are unable to complete this application due to a disability, contact this employer to ask for an accommodation or an alternative application process.
About this role
Working as a Partnership Activations Intern with the Frederick Keys puts you at the center of how professional sports organizations build and maintain sponsor relationships. You'll move beyond observation into hands-on work—shadowing experienced Account Managers, managing sponsor documentation and contract tracking, coordinating activation deliverables, and representing the organization at community events. The role demands strong communication skills, meticulous attention to detail, and proficiency with Microsoft Office, along with the flexibility to work game nights, weekends, and holidays as needed.
This internship is structured specifically for current university students (sophomores through graduate level) pursuing degrees in Sport Management, Business, or related fields who need academic credit. You'll develop practical expertise in sponsor fulfillment, client service, and the operational side of running a minor league baseball organization. Game days involve photographing activations, building relationships with key sponsors, and executing partnership initiatives alongside the marketing and sponsorship teams—giving you real visibility into how sponsorships actually function in a live sports environment.
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