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Internship Digital Marketing - Design Hotels

The Ritz-Carlton

Salary undisclosed

Berlin, GermanyFull-timeHybridNovice

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Description

 

IN A NUTSHELL

This internship offers a unique opportunity to gain hands-on experience in the digital marketing field at Design Hotels—one of the hospitality industry's leading companies—placing you at the forefront of today’s acquisition, conversion, and retention marketing initiatives. You will be a key contributor, supporting a variety of digital campaign activities across our Digital Marketing, creative, and content departments. In this dynamic role, you will develop essential skills in digital marketing while providing management support to the team, deepening your understanding of current marketing strategies, gaining real-world workplace experience, and preparing for your future career. This enriching opportunity will involve cross-functional team collaboration, stakeholder communication, and the development of strong project and time management skills essential for future success.

  • Opening: February 2027
  • Duration: 6 months
  • Compensation: EUR 1000 / month
  • The internship must be a compulsory part of the study program
  • Please send your application without a picture

 

TASKS & RESPONSIBILITIES

As a Digital Marketing Intern, you will support the day-to-day execution and optimization of our digital marketing efforts. Your tasks will include:

Digital Content Creation & Website Management

  • Implement new hotel profiles, promotions, editorial content, event RSVP pages, and more, on designhotels.com
  • Review, coordinate assets, and upload updates on existing website content; including the coordination of visuals and texts for website pages
  • Support with SEO implementation on website, and website development related projects that may arise throughout the internship

 

Email Marketing & Campaign Production & Execution

  • Assist in the planning and execution of B2C email marketing campaigns by collaborating with creative and content teams
  • Upload and manage campaign assets, implement tracking parameters, and apply feedback ensuring all assets are finalised for scheduled launches
  • Support the set-up of promotional Google Ads campaigns

 

Tools & Systems Utilization

  • Gain hands-on experience with key digital tools including:
    •  CMS (Content Management System)
    • CRM (Customer Relationship Management)
    • Google Analytics
    • Google Ads
    • Asana

Performance Analysis & Reporting

  • Monitor and analyze website newsletter KPIs using analytics tools such as Google Analytics
  • Identify trends and improvement opportunities and collaborate with the Digital Marketing Coordinator to optimize performance
  • Creating Keynote reports on digital marketing communication performance, for both internal and external stakeholders

 

Research & Department Support

  • Conduct market and competitor research to support digital strategies and content decisions
  • Provide general administrative assistance and contribute to departmental projects as they arise during the internship

 

EXPERIENCE & MINDSET

  • Strong affinity for marketing or digital marketing
  • Excellent English written and verbal communication skills - German is not required
  • Excellent organizational and prioritization skills – this is crucial for this role as you will be involved in various simultaneous projects with different teams
  • Proactive team player that shows initiative
  • Proficiency in Microsoft Office
  • Content Management System (CMS) and Consumer Relationship Management (CRM) experience (bonus, not required)
  • Google Analytics experience (bonus, not required)
  • Experience working with Keynote (bonus, not required)

 

PERKS & BENEFITS

  • A great experience in the niche market of luxury boutique hotels
  • Working in a motivated and international team from over 39 countries at the global Headquarters of Design Hotels™ located in the creative Media Spree area in Berlin
  • Great hotel discount benefits, including Marriott Explore rates
  • Company laptop and other office equipment is provided
  • Career development opportunities in an international company
  • Flexibility for hybrid working model

 

ABOUT DESIGN HOTELS™

Design Hotels GmbH (www.designhotels.com) is a full-service hospitality consultancy, offering customized services to its member hotels. Under the brand Design Hotels™ the company represents and markets a curated selection of currently more than 300 luxury hotels in over 60 countries. These member hotels are independently owned but united by a commitment to individuality, progressive design, and cultural authenticity. Design Hotels™ embodies the most advanced ideas in the hospitality industry and offers discerning travelers new opportunities and inspiration for both a more conscious travel and lifestyle. 

The company has its headquarters in Berlin and branches in Los Angeles, New York, London and Singapore. Since March 2021, Design Hotels GmbH is part of the Marriott International portfolio. 

Design Hotels is an equal opportunity employer, we celebrate diversity and practice inclusivity. Hiring decisions are based on merit, qualifications, and our business needs only.

Please send your application without a picture.

At Marriott International, we are dedicated to being an equal opportunity employer, welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and celebrated. Our greatest strength lies in the rich blend of culture, talent, and experiences of our associates. We are committed to non-discrimination on any protected basis, including disability, veteran status, or other basis protected by applicable law.

About this role

Design Hotels, the luxury boutique hotel consultancy now part of Marriott International, is seeking a digital marketing intern for a six-month placement beginning February 2027. Based at their Berlin headquarters in the creative Media Spree district, you'll work hybrid while supporting the full spectrum of their digital marketing operations—from website content management and SEO implementation to email campaign execution and Google Ads setup. The role involves hands-on work across multiple platforms including CMS, CRM, Google Analytics, and Asana, alongside performance analysis and stakeholder reporting using Keynote.

This internship suits someone with a genuine interest in digital marketing who thrives managing competing priorities across cross-functional teams. You'll need strong English communication, excellent organizational skills, and proficiency in Microsoft Office; prior experience with CMS, CRM, or Google Analytics is valuable but not essential. The position demands proactivity and initiative—you'll be juggling simultaneous projects with creative, content, and marketing teams while conducting market research and supporting broader departmental needs.

Beyond the EUR 1,000 monthly stipend and provided laptop, you'll gain exposure to the luxury hospitality sector, work alongside an international team from 39 countries, and access hotel discounts and career development opportunities within a global company. Note that this internship must fulfill a compulsory study program requirement.

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Pay for this role

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