Business Development Rep
Unit21
$68,000 - $70,000 / year
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Description
About the Role
We’re looking for an experienced Sales professional to join our growing Business Development team at Unit21. Our platform provides an unparalleled level of flexibility to help organizations detect and prevent fraud, money laundering, and other financial crimes through AI-powered, no-code infrastructure.
We're seeking Business Development Representatives who embrace AI as a force multiplier and are excited to help define the future of outbound sales. The ideal candidate combines strong communication skills, curiosity, and grit with a modern, AI-first approach to research, prospecting, personalization, and continuous improvement.
At Unit21, AI isn't just part of our product—it's part of how we work. We expect every member of our Go-to-Market organization to leverage AI to increase productivity, improve decision-making, and create better customer experiences while applying sound judgment and human creativity where it matters most.
What you will be doing:
Partner with the BDR Manager and Account Executives to identify target accounts, develop account strategies, and generate qualified pipeline.
Use AI-powered research tools alongside LinkedIn Sales Navigator and sales intelligence platforms to identify buying signals, key stakeholders, and high-value opportunities.
Leverage AI tools such as ChatGPT, Claude, Gemini, or similar platforms to accelerate prospect research, account planning, outreach personalization, objection preparation, and meeting preparation.
Create highly personalized outbound emails, LinkedIn messages, and call strategies that combine AI-assisted efficiency with authentic human communication.
Utilize sales engagement platforms (Outreach, Salesloft, Apollo.io), sales intelligence tools (ZoomInfo, LeadIQ, Seamless), Salesforce CRM, and other modern sales technologies.
Continuously test, measure, and optimize outbound messaging, prospecting strategies, and AI workflows to improve conversion rates.
Share insights, successful prompts, and AI best practices across the Business Development organization to improve team performance.
Partner closely with Marketing and Sales to provide customer feedback and continuously improve messaging and campaigns.
Become an expert in Unit21's platform, customers, market, and the evolving AI landscape impacting financial services.
What we're looking for:
1+ years of Business Development, SDR, BDR, or similar outbound sales experience.
Proven ability and track record prospecting into new accounts.
Proven record of consistently overachieving quota.
Experience with solution-based selling.
Excellent written and verbal communication skills with the ability to simplify complex ideas.
Strong curiosity, resilience, and a continuous learning mindset.
Comfortable learning technical products and communicating business value.
Experience using AI tools (ChatGPT, Claude, Gemini, or similar) as part of your daily workflow to improve prospect research, account planning, writing, organization, and productivity.
Ability to critically evaluate AI-generated output and apply sound judgment before sharing customer-facing communications.
Demonstrated curiosity around emerging AI technologies and enthusiasm for continuously improving workflows through AI.
Ability to thrive in a fast-paced, high-growth startup environment.
Bonus Points (Preferred Qualifications)
Experience selling SaaS, AI, fintech, fraud prevention, AML, compliance, cybersecurity, or financial infrastructure solutions.
Experience working successfully within an early-stage startup.
Familiarity with Outreach, Salesloft, Apollo, ZoomInfo, LeadIQ, Salesforce, and other modern sales technologies.
Experience creating repeatable outbound processes or experimenting with AI-assisted sales workflows.
Existing relationships within financial services, fintech, banking, payments, or crypto.
Bachelor's degree or higher in a related field.
Compensation
Base salary range: $68,000–$70,000 annually, plus uncapped variable compensation.
Work Location
Hybrid – SF Bay Area
About Unit21
Unit21 stops bad actors by leveraging data and AI to deliver justice and safety in the world. We protect businesses against money laundering, fraud, and other sophisticated risks through AI-powered infrastructure that enables organizations to model, detect, investigate, and remediate suspicious activity without writing code.
Our customers range from Fortune 500 enterprises to high-growth fintechs and crypto companies. Together, they have reported more than $2 billion in fraud and illicit activity using our platform.
We are a rapidly growing Series C startup backed by Google Ventures, Tiger Global, ICONIQ Capital, Jack Dorsey, Diane Greene, and other leading investors. We're building an AI-native company where every team is empowered to leverage AI to move faster, make better decisions, and deliver greater impact.
What We Offer
Competitive salary and pre-IPO equity.
100% company-paid medical, dental, and vision insurance (employee).
Unlimited PTO and generous leave programs.
401(k), learning & development stipend, and home office setup support.
A collaborative, high-ownership culture that embraces experimentation, innovation, and AI as a core part of how we work and grow.
Equal Opportunity
Unit21 is an equal opportunity employer. We encourage candidates to apply even if they do not meet every listed requirement. We are committed to building a diverse, inclusive workforce where different perspectives drive better outcomes.
Benefits
- Competitive salary and pre-IPO equity.
- 100% company-paid medical, dental, and vision insurance (employee).
- Unlimited PTO and generous leave programs.
- 401(k), learning & development stipend, and home office setup support.
- A collaborative, high-ownership culture that embraces experimentation, innovation, and AI as a core part of how we work and grow.
About this role
Unit21 is hiring a Business Development Rep to prospect into new accounts and build pipeline for their AI-powered financial crime detection platform. You'd work in-office in San Francisco, partnering with Account Executives and your BDR Manager to identify target accounts, develop strategies, and generate qualified opportunities. The role centers on modern outbound sales: using AI tools like ChatGPT and Claude alongside LinkedIn Sales Navigator and sales intelligence platforms to research prospects, personalize outreach, and continuously test and refine your approach. You'd own the full workflow—from identifying buying signals and key stakeholders to crafting personalized emails and call strategies—while leveraging Salesforce, Outreach or Salesloft, and similar platforms to execute and measure results.
This role is built for someone with at least one year of BDR, SDR, or outbound sales experience who has consistently hit quota and has a track record closing new accounts. You need strong written and verbal communication skills, comfort learning technical products, and genuine enthusiasm for using AI as part of your daily workflow—not just as a buzzword. The ideal candidate is curious, resilient, and able to critically evaluate AI output before sending anything customer-facing. Experience in SaaS, fintech, fraud prevention, or financial services is a bonus, as are existing relationships in those spaces.
The position offers a base salary of $68,000–$70,000 plus uncapped variable compensation, full company-paid medical, dental, and vision coverage, unlimited PTO, and a 401(k). You'll work in a Series C startup backed by Google Ventures and Tiger Global that's actively building an AI-native culture across the organization.
Typical pay for this role
$60,000
Typical range: $60,000 to $100,000
This role's local market on JobMinglr
Pay for this role
$68,000 to $70,000 per year
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