Brand Lead
OLIVER SEAPAC
Salary undisclosed
Need a reasonable accommodation to apply or interview? Contact us.
JobMinglr uses automated technology to recommend jobs based on profile information and job preferences. Match Score does not determine eligibility for a position, prevent a user from viewing or applying to a job, or make hiring decisions on behalf of an employer.
Description
Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences.
As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results.
Role: Brand Lead
Location: Mumbai, India
About the role:
As a Brand Lead, you'll play a pivotal role in creatively managing prominent beauty brands. The role will support one of India’s leading beauty and cosmetics brands, working across its diverse product portfolio. Your responsibilities include providing strategic insights, ensuring creative consistency across various touchpoints like social media, influencers, performance marketing, E-commerce, D2C, and POSM. You'll be leading and inspiring a team of writers, designers, and account managers to deliver high-quality work. This role demands a creative vision, collaborative spirit, an adeptness in working with diverse stakeholders, and an unwavering focus on the bigger picture.
What you will be doing:
- Lead an integrated team, providing guidance and management.
- Drive constant experimentation and content innovation to identify breakthrough ideas.
- Develop brand and cultural narratives to establish a compelling brand identity.
- Collaborate with internal and external partners to generate fresh content ideas and drive Shorts adoption.
- Execute go-to-market plans and campaigns, keeping abreast of the latest trends.
- Align content strategies with stakeholders for a unified approach.
- Oversee influencer content planning, ensuring seamless integration into owned and earned media plans.
- Approve content plans, creative layouts, monthly narratives, and assets.
- Monitor and approve all asset production briefs and creative outputs.
- Lead all aspects of content creation, from content creator selection to on-site shoots and asset production.
- Establish KPIs and objectives, providing regular measurement reporting.
What you need to be great in this role:
- Minimum 6 years of content management and strategy experience, ideally in top-tier agencies, with a robust digital background.
- Demonstrated proficiency in handling Beauty brands.
- Proven experience managing teams of at least 8 members in previous roles.
- Innate creativity with a clear strategic vision and strong attention to detail.
- Exceptional influencing skills and adept at creative problem-solving.
- Excellent planning, organization, and stakeholder management skills.
- Proficiency in managing workflow, prioritizing tasks, and maximizing productivity.
- Seasoned creator with a track record of seeing projects through from concept to completion.
- Highly creative with a strong ability to generate ideas and contribute practically to studio output.
- Self-motivated and capable of working with minimal supervision.
- Collaborative team player, open-minded, and devoid of political inclinations.
- Proven ability to lead and inspire creative teams effectively.
- Excellent communication and interpersonal skills across all levels of the organization.
- Discretion in handling confidential and personal information.
- Driven, proactive, and enthusiastic team player.
- Passion for and inquisitive about AI and new technologies
- Understanding and knowledge of AI tools is beneficial, but ability to learn and digest benefits and features of AI tools is critical
In this dynamic role, you'll be at the forefront of shaping and elevating the brand narrative for these beauty brands, driving innovation, and fostering collaboration across the team and with external partners. Your creative prowess and strategic acumen will be pivotal in ensuring the continued success and growth of these brands.
Req ID: 18834
#LI-Onsite - #LI-SP1
Our values shape everything we do:
Be Ambitious to succeed
Be Imaginative to push the boundaries of what’s possible
Be Inspirational to do groundbreaking work
Be always learning and listening to understand
Be Results-focused to exceed expectations
Be actively pro-inclusive and anti-racist across our community, clients and creations
Our recruitment process does not employ artificial intelligence for selection. We use AI to support efficiency and consistency, not to replace human judgement. Candidate evaluation and selection are conducted without AI-supported screening or decision-making. We are committed to a fair, thoughtful, and equitable experience for every candidate.
OLIVER, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.
OLIVER has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.
About this role
At OLIVER, you'd lead creative strategy and execution for two major beauty brands within a specialist agency that builds bespoke in-house marketing ecosystems for global clients. This is a hands-on leadership role where you'll manage an integrated team of writers, designers, and account managers while owning the full content lifecycle—from narrative development and influencer partnerships through to final asset approval. You'll drive innovation across social media, performance marketing, e-commerce, D2C, and retail touchpoints, balancing creative experimentation with strategic alignment across internal and external stakeholders.
The role demands someone with at least eight years of content strategy and management experience, ideally from top-tier agencies with proven success in beauty brands. You'll need strong team leadership capabilities (managing groups of eight or more), exceptional creative vision paired with meticulous attention to detail, and the ability to work fluidly between big-picture strategy and granular execution. Equally important are your influencing skills, stakeholder management, and capacity to inspire creative teams while maintaining momentum from concept through delivery.
This position sits within The Brandtech Group's AI-forward environment, so genuine curiosity about emerging technologies and willingness to learn new tools will serve you well, though hands-on expertise isn't required. The role is based in Mumbai and requires in-office presence. If you thrive leading creative teams, have a track record in beauty marketing, and want to shape brand narratives at scale, this warrants a closer look.
This role's local market on JobMinglr
Pay for this role
The employer didn't post a pay range for this role. That usually means pay is set in negotiation, which favors whoever arrives with numbers. Check ranges on comparable Brand Lead postings in Mumbai, and analyze any offer before you accept it.
Before you apply, worth reading
How JobMinglr reads this job
Every listing here is scored against your profile before you apply: skills overlap, experience level, location and work arrangement, each weighted and explained. You see the score and the reasons, not just a list. How the matching works.