Account Executive, Real Estate
ORCHESTRA
$60,000 - $70,000 / year
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Description
ABOUT ORCHESTRA
Orchestra is a strategic communications and marketing company built for today’s complex and fragmented world. From decoding audiences to designing bold strategies, Orchestra integrates people, platforms, and stories that stick to help clients build lasting influence. The company offers programs that span from the highest level strategic business counsel through to tactical execution. Orchestra brings together 700+ people with experience across consumer and lifestyle, travel, hospitality, arts, technology, nonprofit and philanthropy, real estate, sports, and more. Made up of leading firms BerlinRosen, Civitas Public Affairs Group, Derris, Glen Echo Group, Inkhouse, M18, Message Lab, Onward and Small Girls PR. It also launched Brightmode, a talent acquisition firm for communications professionals, and Versus Media Group, a strategy-first political media team. Learn more at www.orchestraco.com.
People of all backgrounds and abilities are strongly encouraged to apply. Orchestra is committed to building and maintaining a diverse staff, and recognizes that its continued success depends on hiring and retaining high-quality creative professionals with a variety of backgrounds and experiences. Opportunities for advancement exist, and we are committed to helping all staff develop and grow
M18 OVERVIEW
M18 is a leading public relations company specializing in the intersecting fields of hospitality, real estate, and design. With a unique understanding of today's cultural, business, and media landscapes, our mission is to develop and execute strategic, high-impact public relations campaigns that engage the public with compelling and meaningful storytelling. We represent a high-profile group of the most innovative companies, projects, and people within our areas of focus. While our projects are diverse in concept, scale, and location, each of our clients has a distinct vision that influences and inspires, shaping their industry and the culture at large. From pioneering hotels with award-winning food and beverage to sky-grazing residential towers that have transformed the urban fabric, we are committed to bringing their stories to the forefront.
POSITION OVERVIEW
M18 is seeking an Account Executive to join our Real Estate team. This position provides a unique opportunity for an early career communication professional to join a talented and motivated team working on some of the leading luxury and residential projects in Florida . You will support a variety of strategic communications plans by owning media outreach and supporting client and account management. This role is ideal for candidates with experience or personal interest in real estate, architecture and design.
Role location: This role is based in our Miami, FL office on a hybrid basis, in-person at least one day per week.
ACCOUNTABILITIES
As an Account Executive you will:
- Contribute to the creation of strategies, press releases, timelines, reports, and other collateral for clients
- Monitor incoming press coverage
- Establish and build relationships with local, national and regional media outlets
- Ensure press reports are sent to clients to show results and press coverage
- Craft and send pitches to relevant media outlets about client activities
- Interface with clients including media coordination, pertinent updates, and call agendas
- Staff client events and press tours as needed
- Maintain and create media lists and editorial calendars
- Support with general administrative duties i.e. copying, filing, and phone calls as needed
QUALIFICATIONS
- Minimum 3 years of experience in PR, with agency experience preferred
- Experience pitching the media and demonstrated success securing coverage for clients
- Creative writing experience including press releases, media pitches, and social media content
- Strong aesthetic, point of view and attention to detail
- Proficient in Microsoft Word, Excel, and Photoshop
- Exemplary working knowledge of all social and digital media platforms
- Ability to multitask in a fast paced environment and meet deadlines
COMPENSATION
M18 offers competitive industry rate salary bands with the goal of retaining and growing talented individuals.
Salary range (commensurate with experience and skills): $60,000-70,000
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#LI-Hybrid
Orchestra is the first communications company built for today’s media landscape. Since 2022, it’s acquired nine firms, including: BerlinRosen, Civitas Public Affairs Group, Derris, Glen Echo Group, Inkhouse, M18, Message Lab, Onward and Small Girls PR. It also launched Brightmode, a talent acquisition firm for communication professionals. Learn more at: www.orchestraco.com.
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About this role
This Account Executive role at M18, part of the Orchestra communications network, offers early-career PR professionals a chance to work on high-profile luxury real estate and residential projects across Florida. You'll own media outreach and relationship-building with journalists, craft pitches and press releases, monitor coverage, and coordinate with clients to demonstrate campaign results. The position requires at least three years of PR agency experience, strong writing skills across press releases and pitches, proficiency with standard office and design software, and comfort multitasking in a fast-paced environment.
The role suits someone with genuine interest in real estate, architecture, or design who wants hands-on experience managing media relations and client communication. You'll staff events, maintain media lists, and support account management while building your portfolio on notable projects. Based in Miami on a hybrid schedule (at least one day per week in-office), the position offers a salary of $60,000–$70,000 depending on experience and skills.
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Pay for this role
$60,000 to $70,000 per year
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