Content Marketer
Kargo
100,000 - 130,000 / year
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Description
At Kargo, our mission is to build a connective tissue between the physical world of freight and the digital ecosystem used to manage it. We believe that advancements in smart infrastructure are critical to enabling a safer and more efficient future for logistics. Our loading dock sensor platform verifies all incoming and outgoing freight, aggregating data that enables shippers and carriers to efficiently manage dock operations, switch out suppliers and understand material flow in real time.
We care deeply about delivering the best solutions for our customers. As a member of the Kargo team, you will have the opportunity to develop and deploy tomorrow’s hardware & software solutions and help revolutionize logistics.
Responsibilities
- Owning content strategy and telling the Kargo story, engaging our audience and scaling the way Kargo connects with the world across channels (e.g. email, social, website, blogs, and content-driven campaigns).
- Manage the full lifecycle of content distribution from concept and copywriting, to scheduling, publishing, and performance optimization.
- Create a variety of high quality content: case studies, SEO posts, sales collateral, presentation decks, webinar decks/scripts, blog posts, landing pages, newsletters, event and webinar copy, and more.
- Capture customer success stories highlighting the impact of their partnership with Kargo.
- Maintain a library of up-to-date materials (one-pagers, email templates, ad copy, pitch decks, etc) to support sales and marketing.
- Track, test, iterate and optimize campaign messaging based on performance and feedback.
Experience
- 5+ years experience in content marketing, copywriting, or related experience.
- Excellent writing and storytelling skills: able to make complex ideas simple and compelling.
- Ability to think creatively and bring out of the box ideas.
- Ability to work under tight deadlines while being flexible and responding to changing requirements.
- Bachelor's Degree in Marketing, Communications, English, Business or other equivalent experience.
Kargo is an equal opportunity/affirmative action employer committed to an inclusive and diverse workplace. All qualified applicants will receive consideration for employment without regards to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status or any other basis prohibited by law. We also consider qualified applicants with criminal histories consistent with applicable federal, state and local law.
About this role
Kargo is building sensor technology to connect the physical logistics world with digital management systems, and they're looking for a Content Marketer to tell that story across multiple channels. You'd own the full content strategy—from developing messaging and copywriting to managing distribution across email, social, website, and campaigns. The work spans diverse formats: case studies, blog posts, sales collateral, webinar scripts, landing pages, and newsletters, with an emphasis on capturing customer success stories and maintaining a library of marketing materials that support the sales team.
The role calls for at least two years of content marketing or copywriting experience, strong writing and storytelling ability (particularly the skill of making complex technical concepts accessible), and comfort working under tight deadlines while adapting to shifting priorities. You'll need a bachelor's degree in Marketing, Communications, English, Business, or equivalent experience. This is an in-office position in San Francisco, suited to someone who can think creatively, track campaign performance to optimize messaging, and work collaboratively across teams to scale how Kargo reaches its audience.
How this employer is doing
solid
- Expanding
Pay for this role
$100,000 to $130,000 per year
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