Senior Copywriter
Vml
$60,000 - $140,000 / year
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Description
Who We Are
VML is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and award-winning human-first work for clients including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. In 2026, VML was named Campaign’s Global Network of the Year and ranked #2 Creative Network of the Year at Cannes Lions. VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore.
VML is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel.
For more information, please visit www.vml.com and follow along on LinkedIn #WeAreVML.
WHO IS HUDSON ROUGE?
Hudson Rouge is an integrated luxury boutique marketing and communications agency within WPP that works solely on luxury brands and is the exclusive agency of record for the Lincoln Motor Company business across all channels. We combine brand strategy, media strategy, activation, digital, social, earned media, production, and analytics to provide exquisitely crafted creativity. We are a small group of people, spread across several offices -- New York, Detroit, Shanghai, Toronto, Mexico City -- and we care for each other as much as we care for our clients. We are an agency that prides itself on creating irrational desire for luxury brands, and we look for uniquely talented people who are excited about doing their best work and want to grow with us.
THE OPPORTUNITY
Senior Copywriter
Could this be you?
The Senior Copywriter provides outstanding creative solutions that represent our Agency’s brands effectively in the marketplace. Contributes to the maintenance and growth of a strong, mutually profitable client/agency relationship.
In this role you will…
- Originate fresh, innovative creative ideas in a timely manner at all budget levels.
- Translate ideas across various media (TV, Digital, Print, Experiential, Branded Content, Social).
- Ensure the quality of work produced is in line with agency and client expectations.
- Work with all departments in a collaborative, mutually respectful manner.
- Work on other luxury brands, as well as participate in new business pitches for luxury brands.
- Be responsible for developing ideas and creative work, and competently present that work
- Maintain and support all company standards.
- Be nimble and flexible, performing other related duties and projects as assigned.
You have…
- A Strong portfolio showcasing highly conceptual abilities, along with an awareness of high-end production experience necessary for luxury brands
- Showcase impeccable writing skills with a love for story telling evident in your work, along with an understanding of the luxury market.
- The desire and ability to work collaboratively with a small team.
- Experience with automobile and/or luxury/premium brands is preferred
- TV/video content experience is necessary and should be showcased in your portfolio
- Experience across disciplines (TV, Digital, Experiential, Branded Content, Social, Print).
- A great sense of current culture, and knowledge of, and passion for the social space is preferred
- A great command of the written word that enables you to connect with discerning luxury consumers.
- A bachelor’s degree or equivalent experience preferred.
- The physical and mental requirements to meet the above listed job responsibilities.
- This role requires you to work onsite out of our 3WTC offices 3-4 days a week with the other day offsite
The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, click WPP Benefits for more details.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
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About this role
Hudson Rouge, WPP's luxury boutique agency, is seeking a Senior Copywriter to develop creative work primarily for high-end automotive and luxury brands, including Lincoln Motor Company. You'll originate conceptual ideas across multiple disciplines—TV, digital, print, experiential, branded content, and social—translating them into polished work that resonates with discerning luxury consumers. The role demands strong storytelling ability, impeccable writing, and the ability to present ideas compellingly to both internal teams and clients.
This position suits someone with a portfolio demonstrating conceptual strength and luxury brand experience, ideally with automotive or premium brand work. TV and video content experience is essential and must be evident in your portfolio. You'll work collaboratively within a small team across Hudson Rouge's offices, primarily from the New York location (3WTC) on a hybrid schedule of 3–4 days onsite. The salary range is $60,000–$140,000 depending on experience and qualifications.
How this employer is doing
average
- H1B: Sponsors Visas
- Leadership Change
- Sponsors Visas
Typical pay for this role
$100,000
Typical range: $80,000 to $120,000
In the news
Jon Cook Steps Down as VML and WPP Creative Boss, Eric Campbell to Succeed, ADWEEK
This role's local market on JobMinglr
Pay for this role
$60,000 to $140,000 per year
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