Raconteur is a B2B media brand focused on creating content that challenges and inspires today’s business leaders. In recent years, we’ve expanded our digital product suite and invested heavily in our data, audience, and creative capabilities. Combined with our long-standing distribution partnership with The Times and The Sunday Times , this gives Raconteur a highly competitive market proposition.

Our vision is to become the go-to resource for senior business leaders—and the partner of choice for B2B brands looking to influence purchasing decisions. In 2024, Raconteur was acquired by TechnologyAdvice, a US-based digital media company specialising in lead and demand generation solutions. All of this makes it an exciting time to join the Raconteur team and help shape our next phase of growth.

The opportunity Raconteur, part of TechnologyAdvice, is seeking an experienced Account Director to drive new business growth and expand high-value client relationships across our portfolio of content-led marketing solutions. This is a senior, quota-carrying role with ownership of the full sales cycle. You will prospect into target enterprise accounts, engage senior B2B marketing decision-makers from a cold start, uncover commercial challenges, and pitch tailored, integrated solutions from Raconteur's product suite.

These include special interest print reports in The Times, digital content hubs, insights and research programs, roundtables, and demand-generation solutions delivered through owned audiences. You will be responsible for delivering against ambitious revenue targets while working closely with internal content, delivery, and operations teams to ensure strong campaign execution and long-term account growth. We are looking for a highly driven new business seller with experience in B2B media, branded content, publishing, research, or marketing solutions who thrives on building opportunities from scratch.

What You'Ll Do

Drive new business revenue through proactive prospecting, outreach, pitching, proposal development, negotiation, and closing Build relationships with senior B2B marketing leaders across target enterprise accounts Sell integrated marketing solutions spanning branded content, research, thought leadership, special reports, roundtables, digital programs, and demand generation campaigns Own the full sales cycle from opportunity creation through contract signature Develop strategic account plans and identify opportunities to expand client investment over time Create compelling, insight-led commercial proposals aligned to client objectives and marketing priorities Consistently build and maintain a healthy pipeline to achieve and exceed revenue targets Partner closely with internal editorial, content, delivery, and operations teams to ensure successful campaign execution Maintain accurate forecasting, pipeline management, and activity tracking within Salesforce and related sales tools Stay informed on B2B marketing trends, content marketing strategies, and evolving client needs across priority industries Track and report on key KPIs, including revenue, opportunity volume and value, meetings held, and account progression

Who You Are

4-7 years of experience selling B2B media, branded content, thought leadership, research, publishing, or integrated marketing solutions Proven track record of generating net-new business, prospecting from a cold start, and consistently exceeding revenue targets Experience selling content-led marketing solutions, including branded content, research programs, sponsorships, digital media, demand generation, or integrated marketing campaigns Strong understanding of B2B marketing and how enterprise marketers evaluate and invest in brand-building, thought leadership, and demand generation initiatives Demonstrated success engaging senior marketing stakeholders, uncovering business challenges, and developing consultative, commercially compelling solutions Experience managing c