ai is transforming how organizations understand the physical world. Our location analytics platform provides unprecedented visibility into locations, markets, and consumer behavior. Placer empowers thousands of customers—from Fortune 500 companies, to local governments and nonprofits— to make smarter, data-driven decisions.

What sets us apart? We've built the most advanced location intelligence platform in the market while maintaining an uncompromising commitment to privacy, proving that powerful analytics and responsible data practices can coexist. Our growth reflects the market's demand: we reached $100M in annual recurring revenue within just 6 years of launching, achieved unicorn status with a $1B+ valuation in 2022, and continue to expand rapidly as one of North America's fastest-growing tech companies.

We're creating a $100B+ market opportunity, and we're just getting started. Named one of Forbes America's Best Startup Employers and a Deloitte Technology Fast 500 company, we're building a culture where innovation thrives, collaboration is the norm, and every team member contributes to reshaping how the world understands location. ai is looking for a Senior Legal Counsel to join a lean, high-performing Legal team that is close to the business and directly involved in revenue, product, data and strategic company decisions.

Reporting to the GC, this person will focus primarily on complex commercial contracting and data partnerships at the outset, with a broader Legal leadership path over time as the person builds context and trust across the business. This is a high-ownership role for someone who wants to work on sophisticated commercial, data licensing, privacy, AI, product and strategic partnership issues while helping build the Legal function as the company scales. You’ll lead important negotiations, improve Legal systems, partner closely with business leaders and take on key Legal projects across areas such as corporate governance, employment, equity, disputes, privacy, product counseling and outside counsel management.

The right candidate is a self-starter who is comfortable with ambiguity and able to operate independently with sound judgment after ramping into the business.

RESPONSIBILITIES

: Initial Commercial Contracting and Data Partnerships Focus Lead complex commercial negotiations, including enterprise customer MSAs, license agreements, government reseller agreements, professional services agreements, vendor agreements and strategic partnership agreements; serve as a senior escalation point for high-value or complex deals Own inbound data provider agreements, including data rights, licensing structures and IP issues that are critical to Placer’s product infrastructure Collaborate with GTM, Deal Desk, Partnerships, Security, Product and Compliance on deal structuring, escalations and processes; improve playbooks, templates, fallback positions and standards while giving practical risk guidance Strategic Legal Generalist Work Lead or support broader Legal workstreams, including corporate governance, employment and HR matters, equity and

Compensation

, pre-litigation disputes, policy development and outside counsel management Pri vacy, AI, & Product Counseling Advise on privacy and data protection matters for Placer’s location analytics platform, partnering with Compliance, Product, Security and Engineering on privacy-by-design practices Translate privacy, data and AI governance developments into practical business guidance, with support from subject-matter experts and outside counsel where appropriate Partner with Product, Engineering, Compliance, Security and GTM teams on new feature launches, AI-related functionality, data use questions and product risk assessments Legal Operations & Technology Use and help develop AI tools and legal technology to improve the speed, scale and quality of Legal work, including contract review, research and workflow automation Identify recurr