Senior Lead - Expansion Management (6-months maternity cover) At a Glance: This role supports On's continued global expansion by harmonising regional and channel efforts, ensuring efficient planning and competency build-up for effective market expansion across all channels. The role initially focuses on Distributor Markets and Showroom roll-out, with a broader expansion view on commercial expansion readiness. Your Team: You will be joining the Global Commercial Programs & Market Expansion team - the command centre behind some of our most critical and high-impact strategic initiatives.

This is where strategy turns into action and where we push ideas all the way to the finish line. Operating at the intersection of Commercial Strategy, Sales, Product, GTM, Tech, and regional markets, the team drives the programs that shape how we operate, scale our business, and unlock new growth opportunities. We take complex challenges, bring clarity and structure, and turn them into tangible results.

While anchored within the broader Commercial Operations setup, the team operates with a strong strategy and business development mindset, focusing on translating strategic priorities into execution that drives premium growth and commercial impact. Think of us as the team that bridges strategy and execution, aligning the right people, making sharp decisions, and turning ambition into measurable business results. If you’re energized by shaping direction, solving complex challenges, and driving real impact, you found your team!

Requirements

and seamless GTM execution in line with regional expansion plans Serve as the central point of contact for all commercial operational readiness inquiries, facilitating effective communication and coordination across diverse teams Support regional Commercial teams in distribution partner onboarding and offboarding processes, adapting global tools and processes to local market realities Identify and map resource

Requirements (Personnel, Technology, Budget)

for commercial capability build-up in partnership with regional and global stakeholders to ensure clarity of roles and

Responsibilities

Establish key performance indicators (KPIs) to measure the effectiveness of commercial market expansion activities, monitor progress, and drive continuous improvement through regular reporting to stakeholders Your Story: You have 8+ years of relevant project management experience, preferably in the Sports industry or global retail You are experienced in market-focused roles - experience outside Europe is a strong plus You have an ability to translate strategic goals into actionable commercial plans You have an understanding of global market dynamics and regional nuances You have a strong understanding of commercial operations processes and systems (GTM, CRM, ERP, etc.) You have an exceptional ability to build and maintain strong cross-functional relationships You have excellent communication and influencing skills You have experience working in global matrix organisations

What We Offer

: A fair and balanced internal recruiting process with an opportunity to learn about other teams, roles and challenges.