Media Partnerships Manager, SMS

*PLEASE NOTE: This role can be based out of our Charlotte, NC, Denver, CO, or Seattle, WA office* Role Overview LendingTree is seeking a highly analytical and technically fluent growth manager to help scale text into a durable lifecycle growth capability across verticals. This role will drive the product, technical implementation, experimentation, measurement, and business modeling layer required to turn texting growth opportunities into scalable initiatives.

Requirements

, test plans, KPI frameworks, and implementation roadmaps. This position does not manage vendor relationships and does not manage direct reports. Instead, it serves as the growth product, experimentation, and technical implementation owner for SMS.

Translate SMS growth priorities, partner capabilities, and business ideas into detailed product

, user stories, business rules, and acceptance criteria Serve as the primary day-to-day business partner to CRM, Data, Product, and Engineering teams for SMS growth initiatives Manage

across stakeholders and ensure dependencies are clearly documented and prioritized Define event tracking, instrumentation, reporting, QA, and measurement

Partner closely with Engineering and Product to scope, refine, and deliver technical solutions Validate implementations and ensure shipped functionality aligns with business objectives and measurement plans Drive implementation readiness, launch coordination, and post-launch performance validation Cross-Functional Partnership Partner closely with existing SMS channel experts to incorporate historical learnings, operational realities, partner/platform nuances, and launch-readiness

into growth initiatives Collaborate with Media Partnerships to leverage vendor capabilities effectively Align with Product, CRM, Data, and vertical teams on roadmap priorities Present performance insights and growth plans to leadership What This Role Is Not Not responsible for vendor contract management Not responsible for day-to-day campaign execution Not a pure BI or reporting role Not a people management role

Qualifications

Required 3–6+ years in Growth Product, Product Management, Lifecycle, or Performance roles Strong analytical skillset with ability to independently explore data (SQL preferred) Experience designing and analyzing A/B tests Experience managing cross-functional technical initiatives involving Engineering, Product, CRM, and Data teams Experience developing business cases, opportunity sizing, or growth models for monetized i