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Formlabs — Somerville, Massachusetts
About Formlabs: Do you want to change how the world creates? At Formlabs, we’re building the tools that make it possible for anyone to bring their ideas to life, from cutting-edge products to life-saving medical devices. Our 3D printing technology powers innovation at more than 50,000 industry leaders worldwide, including Apple, Google, Tesla, New Balance, and NASA.
Together, we’re helping everyone design, prototype, and manufacture faster than ever before. We’re a team of hands-on builders, engineers, and innovators reinventing how the world makes physical things. If you’re ready to shape the future of fabrication, come build it with us.
Your Impact: We’re looking for a Senior Product Marketing Manager with a strong communications background to drive market adoption of our 3D printers, and related accessories and materials. You will work on our core SLA technology and products, and manage the overall go-to-market strategy across the company, through core messaging and positioning, new product launches, content creation, sales enablement, analytics, and understanding of the market and competition. Product Marketers at Formlabs are expected to be the closest to our products and our customers - sitting between the Product and Marketing teams, with a talent for attention-grabbing copywriting.
Product Marketing at Formlabs is a pivotal team, where you will work with product management, design, engineering, manufacturing, web, and content to get things done. This is a fast-paced environment, where we launch new materials to market every few months, with large hardware announcements every couple of years. If you’re passionate about reinforcing product messaging across everything we do in sales, services and marketing, we want you to join our team as a Senior Product Marketing Manager .
What You'Ll Do
: Be the “quarterback” of our launches of our new hardware, software, and materials products Nurture existing products by executing changes in marketing and positioning Connect market and technology trends with Formlabs’ products to build product positioning and messaging for verticals, buyer personas, and use cases Regularly track, and assess competitors, and adjust Formlabs’ product marketing accordingly as industry situation changes Communicate our products across all mediums in succinct and compelling ways, and anticipate and circumvent possible confusion or questions Develop technical training, messaging decks, internal FAQs, product guides, etc.
Benefits
Perks
: Robust equity program to build future wealth through RSUs Comprehensive healthcare coverage (Medical, Dental, Vision) 401K matching and access to financial advisors Generous paid Parental Leave (up to 16 weeks) Tenure-based paid Sabbatical Leave (up to 6 weeks)