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BGBx — New York City, New York
About Us At BGBx , we're driven by a simple idea: breakthrough thinking creates breakthrough impact. As an independent commercial solutions partner to pharmaceutical and life science companies, we bring together strategists, scientists, communicators, creatives, technologists, and data experts to tackle some of healthcare's most important challenges. Our teams work across consulting and communications to help clients shape strategy, launch innovations, engage stakeholders, and drive meaningful results throughout the product lifecycle.
The work is complex, fast-moving, and deeply connected to improving lives, creating opportunities for curious minds to make a real difference every day. If you're energized by collaboration, inspired by innovation, and motivated by work that matters, you'll find a place to grow, contribute, and make a meaningful impact at BGBx. BGB Group VP, Associate Creative Director, Copy (New Business & Growth) Our Agency BGB is a healthcare communications agency that offers a wide range of services, including traditional pharmaceutical advertising, promotional medical education, payer marketing, and consulting services.
Known for excellence and professionalism, we’re hired as strategic and creative partners by our biopharmaceutical clients to drive category/brand awareness and growth. Position Overview The VP, Associate Creative Director, Copy is a senior creative leader responsible for helping drive agency growth through new business development, strategic storytelling, and high-impact pitch leadership. This individual serves as a key creative partner in identifying, shaping, and winning new opportunities by developing compelling narratives, differentiated agency positioning, and persuasive presentations that showcase BGB's strategic and creative capabilities.
Success in this role requires the ability to wear multiple hats and orchestrate multiple workstreams within each pitch opportunity. Beyond developing compelling narratives and creative concepts, this individual will help drive the end-to-end pitch process, partnering across departments to brief teams, manage timelines, facilitate creative reviews, build stakeholder alignment, and ensure seamless execution. Strong entrepreneurial instincts, organizational excellence, and the ability to bring people together around a shared vision are critical to success.
As a highly visible representative of the agency, this role requires exceptional presentation skills and the ability to distill complex scientific and business information into clear, engaging, and actionable stories. The ideal candidate is detail-oriented, highly organized, and knowledgeable about the healthcare communications landscape, with a strong understanding of industry nuances, market dynamics, and client challenges. The ideal candidate combines strategic storytelling and creative leadership with an unwavering commitment to excellence in execution.
They bring a refined eye for detail and a passion for developing compelling, client-ready deliverables that are thoughtfully crafted, visually polished, and reflective of the agency's high standards.
Key Responsibilities
Lead the creative development of new business opportunities, including pitch strategy, messaging, concept development, and presentation creation. Partner closely with agency leadership, Strategy, Account, andMedicalteams to identify and pursue growth opportunities across existing and prospective clients. Develop compelling narratives and agency positioning that effectively communicate BGB's value proposition, capabilities, and strategic thinking.
Lead and coordinate multiple workstreams within each pitch opportunity, including briefing cross-functional teams, managing timelines,facilitatingcreative reviews, driving stakeholder alignment, and ensuring all contributors remain focused on a unified strategic and creative vision.