Marketing Coordinator

37 Hours per Week, Permeant, All Year Round Shape stories. Build reputation. Bring our offer to life.

Who We Are

A campaign helps someone see that college is still for them. A student story makes Higher Education feel possible. A strong social post builds confidence before an open event.

A clear web page helps someone take the next step. As our Marketing Coordinator, you’ll help shape that first impression. You’ll focus particularly on promoting our Adult College and University Centre offer, creating content, campaigns and communications that support recruitment and raise the profile of our adult and higher education provision.

You’ll work across digital marketing, social media, PR, website content and internal communications. You’ll find stories, shape messages and produce content that feels clear, engaging and true to Wigan & Leigh College. This is a role for someone who enjoys variety.

One day you may be planning a paid social campaign. Another day you may be capturing content at an event, writing a case study, updating the website or working with curriculum teams to turn an idea into something that lands with the right audience. You’ll need creativity, organisation and the confidence to take ownership.

The right person will enjoy making things happen, keeping deadlines visible and using insight to understand what works. Create engaging content that reflects the Wigan & Leigh College brand. Support marketing activity for our Adult College and University Centre provision.

Plan and deliver paid and organic social media campaigns. Write clear content for social media, web, PR and internal communications. Take photographs and create video content for digital channels.

Work with curriculum teams to identify stories, case studies and campaign opportunities. Keep website and online content accurate, current and audience-focused. Monitor social, digital and press coverage and report on reach and impact.

Support live content at open evenings, student events, welcome days and awards. Maintain a bank of case studies for campaigns, publications and online content. Monitor competitor activity and use insight to improve our approach.

Use work management tools to organise activity, track deadlines and support projects. Experience in content creation, digital marketing, PR or communications. Strong copywriting skills for different audiences and platforms.

Confidence using social media tools, digital platforms and Microsoft Office. Experience with Adobe Creative Suite or similar creative tools. Good organisation and the ability to manage multiple deadlines.

The ability to build strong relationships with colleagues and external partners. A proactive approach to finding stories and developing content. Confidence gathering, organising and presenting information accurately.

GCSE English and maths at Grade C/4 or equivalent. A degree or equivalent experience in marketing, journalism, PR, communications or a related area. What you’re like Creative.

You enjoy finding stories and turning them into content that connects. Organised. You manage a busy workload without losing the detail.

Curious. You keep up to date with trends, platforms and competitor activity. Audience-focused.

You think carefully about who the message is for and what they need to do next. Proactive. You spot opportunities early and take action.

Collaborative. You build strong relationships across departments. Calm.

You stay focused during busy campaign periods and tight deadlines. Positive. You represent the college confidently and professionally.

Essentials You’ll need an enhanced DBS check. If you get the job, we’ll do this for you. You’re committed to safeguarding, equality, diversity and inclusion.

You can travel across college sites. You’re flexible and willing to work outside normal office hours when events, campaigns or college activity require it. At Wigan & Leigh College, marketing is not just about promotion.