Asana Client Management (ACM) fixes client delivery friction by centralizing briefs, approvals, and file uploads within a branded client portal powered by the Asana Work Graph. We are looking for an Account Executive to sit at the forefront of this product launch, owning the go-to-market motion from day one and building the playbook the broader team inherits . In this role, you will work directly with sales leadership and the product team to bring ACM to market, targeting a warm pool of existing Asana customers and net-new professional services accounts .

This is a unique opportunity to build a brand-new motion from the ground up at a company with over 170,000 existing customers . This role can either be fully remote in Utah or based in our San Francisco, Chicago, or New York office with an office-centric hybrid schedule. If based in-office: The standard in-office days are Monday, Tuesday, and Thursday.

Most Asanas have the option to work from home on Wednesday. Working from home on Fridays depends on the type of work you do and the teams with which you partner.

Requirements

What you’ll achieve Own the full sales cycle for agency and professional services buyers, from prospecting through close . Build pipeline through outbound to a named book across primary verticals: Advertising & Marketing, Media, Digital Services, Design & Creative, and PR . Convert inbound PQLs from the self-serve trial population with rapid, context-aware responses referencing specific in-product behavior .

Run multi-threaded outbound to COOs, Heads of Delivery, and Heads of Client Services using tailored, signal-based outreach . Work a mix of existing Asana customers expanding into ACM and net-new accounts displacing competitors in fast-paced deal cycles . Partner with the solutions engineer in your pod for technical demos, platform configuration, and multi-stakeholder deals .

Feed discovery learnings back to the product and go-to-market teams to help shape how ACM is positioned at scale . Document what works and build the playbook the broader SMB team runs on . About you Demonstrates curiosity about AI tools and emerging technologies, with a willingness to learn and leverage them to enhance productivity, collaboration, or decision-making .

2+ years of quota-carrying SaaS sales with consistent performance in the €5K–€25K ACV range . Understanding of AI LLMs and GPTs, and ability to articulate their business applications . Experience selling to COOs, operations leaders, or delivery heads at professional services firms who care deeply about margin and capacity .

Strong discovery instincts with the ability to map out how work moves from a client request into production . Able to explain why AI operating on a client-portal trigger layer is structurally different from operator-initiated tools . Proven ability to run multi-threaded deals across two to three personas at the same account .

Proficiency with Salesforce, Outreach (or equivalent), and Sales Navigator . ), and a background in competitive displacement .

Compensation

package plays a big part in how we recognize you for the impact you have on our path to achieving our mission .

should be reflective of the value you create relative to the market value of your role . To ensure pay is fair and not impacted by biases, we're committed to looking at market value which is why we check ourselves and conduct a yearly pay equity audit . For this role, the On-Target Earnings (OTE) range is $125,000 - $152,000 .

The total OTE includes a base salary range of $62,500 - $76,000 and performance-based sales incentive pay (based on the terms of the Sales Incentive Plan) .

SMB Account Executive, Client Management