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WPP Media — Milan, Lombardia
About WPP Media WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale.
Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. com . Role Summary and Impact In this senior leadership role, the Senior Manager, Strategy will be responsible for defining the overarching strategic vision and positioning across key international client accounts.
The candidate will act as the principal strategic consultant for C-Suite client stakeholders and internal executive teams, driving high-impact integration of data science, content, and retail commerce. This position requires a visionary mindset to foster digital innovation, secure new business, and lead and mentor the agency's strategic talent. Skills and Experience Define and lead the long-term communication strategy and strategic roadmaps for high-profile global and local clients.
Oversee the collaboration with Data Science and global insight networks to uncover industry-shifting consumer insights. Direct the creation of annual plans, Masterbrand positioning, and integrated media/e-commerce strategic planning. Lead high-stakes strategic deliverables, strategic pitches, and new business developments across the agency.
Act as the key strategic advisor for client C-levels, senior leadership, and global stakeholders, ensuring market alignment. Manage, mentor, and inspire a team of strategy managers, promoting professional development and team performance. Drive agency-wide innovation, designing thought-leadership pieces and testing advanced attribution and research methodologies.
Minimum 10+ years of progressive experience in communication planning, with a strong emphasis on strategy within media agencies. Proven experience in strategic account management and relationship-building with senior-level client counterparts. Advanced skills in interpreting market data, research methodologies, and complex measurement tools.
Flawless communication, negotiation, and presentation skills in English (mandatory requirement). Visionary approach to leadership, encouraging intelligent risk-taking, collaborative problem-solving, and team development. Demonstrated capabilities in leading digital transformation and leveraging AI to drive business growth and operational automation.
Benefits
Our passion for shaping the next era of media is powered by our commitment to Be Extraordinary, investing in our employees to inspire transformational creativity. We also Lead Optimistically, firmly believing in and Championing Growth and Development for every individual. This commitment allows WPP Media employees to leverage the extensive global WPP Media WPP networks to pursue their passions, build vital professional connections, and learn at the cutting edge of marketing and advertising.
We Create an Open environment built on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events.
package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days. WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics.