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We are looking to welcome a brilliant Senior Marketing Data Analyst into our Analytics team. Applying quantitative analysis, data science, statistics, and programming, you’ll tackle complex data challenges, framing and decomposing high-difficulty analytics projects to drive value across our global marketing initiatives.

Requirements

gathering, and delivery of large, multi-phased growth and marketing analysis projects with minimal guidance. Break down complex, ambiguous business problems into structured, actionable analysis plans. Strategic UA Partnership: Partner closely with Marketing and User Acquisition (UA) squads to monitor campaign performance, decompose complex trend changes, and provide high-impact insights that optimize multi-million dollar budget allocations.

Performance Measurement Frameworks: Own the analysis of user acquisition funnels, ROAS, LTV, and payback periods. , attribution models, incrementality testing). Data Presentation Storytelling: Visualize and communicate complex analytical findings to senior stakeholders and cross-functional peers, translating raw marketing data into clear, compelling, and actionable recommendations.

Team Efficiency Tech Evangelism: Lead initiatives to improve team productivity and marketing analytics best practices. Assist in preparing internal learning programs to level up commercial domain knowledge and help the team adopt new tools, methodologies, and platforms. Data Quality Assurance: Maintain a high bar for marketing data integrity, working alongside data engineering to ensure tracking, attribution metrics, and performance reporting are precise and reliable.

Proven Track Record: Demonstrable experience in a Marketing Analyst, Performance Marketing Analytics, or Growth Analytics role (typically 3+ years) driving measurable business growth, ideally within mobile gaming, free-to-play (F2P), or mobile B2C industries. Data Storytelling Impactful Communication: Proven ability to translate complex, high-difficulty performance metrics and granular data trends into clear, compelling narratives. You can comfortably present data insights to a broad audience, including non-technical stakeholders and senior leadership, driving consensus and strategic action.

Advanced Marketing Metrics Ecosystem: Deep understanding of the mobile performance marketing ecosystem, player behavior tracking, and core growth metrics ( LTV, ROAS, CPI, Churn, IPM ). Autonomy Framing: Proven ability to navigate ambiguity, frame growth questions independently, and structurally decompose complex marketing and budget problems.