Salesforce Marketing Cloud Manager - Development

Who We Are

WPP Enterprise Solutions designs, builds, and operates the growth systems that competitive businesses rely on. In a world where Al is reshaping how companies drive growth, we lead clients in business transformation and marketing modernization, connecting strategy directly to execution. Our 12,000 experts in engineering and platforms, commerce, consulting, content transformation, CRM, and CX work within a unified global operating unit across 40+ markets.

WPP Enterprise Solutions works alongside best-in-class partners including Adobe, AWS, Braze, Google, Microsoft, Salesforce, and Shopify, as well as innovators in AI, to deliver growth solutions tailored to the needs of our clients’ businesses. Are you an experienced manager with a strong background in Salesforce marketing cloud development? As Salesforce Marketing Cloud Developer Manager, you’ll lead a team of developers, ensuring high-quality solutions, mentoring your team, and contributing directly to coding and troubleshooting.

Join us at VML MAP to inspire innovation and deliver impactful results! What will your day look like? As the Salesforce Developer Manager, you will play a key leadership role within the technical team; leading a team of SFMC developers, while maintaining hands-on involvement in the development and delivery of Salesforce Marketing Cloud solutions.

Your day will involve managing your team’s performance, helping them grow, and overseeing complex technical projects while contributing directly to coding, implementation, and troubleshooting. It is essential for this role to actively engage in face-to-face interactions to build camaraderie, trust, and a strong community. Share knowledge, collaborate, and spark innovation through in-person teamwork at our Toronto office.

More specifically your tasks will include: Team Leadership and Management Lead a team of Salesforce developers, setting clear performance targets and providing mentorship and guidance to elevate technical skills and ensure the delivery of exceptional solutions. Oversee the technical development process from concept to delivery, ensuring high-quality implementations and adhering to project deadlines. Develop strategies to improve team productivity, encourage continuous learning, and streamline development processes.

Requirements

and expectations. Provide regular feedback to team members, helping them break down complex problems into manageable tasks and ensuring professional growth. Foster a collaborative and inclusive team culture where diverse perspectives and continuous knowledge-sharing are encouraged.

and deliver solutions that meet client business goals. Contribute to product implementation and customisation using Salesforce Marketing Cloud, AMPscript, JavaScript, SQL, HTML, CSS, and related technologies. Provide technical expertise during the testing phase, ensuring quality and troubleshooting any issues related to client applications and platforms.

Apply agile methodologies (Scrum and Kanban) to provide feedback, track progress, and update stakeholders on the status of ongoing projects. Continuously improve your skills and stay up-to-date with the latest Salesforce Marketing Cloud tools, ensuring your technical knowledge is current. Who are you going to work with?

You will work closely with a diverse and skilled team of over 150 colleagues, including Salesforce Architects, Developers, Technical Project Managers, Data Specialists, and Designers. You’ll play a key role in both leading your team and contributing directly to the successful delivery of high-impact projects for clients.

Responsibilities

Serve as a hands-on technical lead, designing and developing automations, coding solutions, and writing technical specifications for Salesforce Marketing Cloud projects.