Marketing & Resident Experience Specialist - Villas at Babcock

American Campus Communities is seeking a proactive Marketing and Resident Experience Specialist to maximize and drive revenue through strategic marketing and leasing efforts.

Responsibilities

, including conducting tours, coordinating move-ins, and managing room assignments. You’ll amplify resident engagement and oversee community events - essential in creating a vibrant living environment to maintain high occupancy and retention rates. You’ll be an integral part of creating an exceptional living experience for our residents.

: Maximize revenue and drive occupancy through marketing efforts, exceptional customer service, and leasing execution. Execute the leasing process for prospective residents, including appointments, leads, tours, maintaining show rooms, and completing prospect and future resident follow-up. Give informative property tours to potential prospects onsite and create value by anticipating needs and addressing objectives to close the tour.

) along with strong communication and organizational skills. While not all candidates will have experience across every area, they should be prepared to develop skills across both leasing and marketing functions. Our people are devoted to a culture of inclusion, diversity, and equality in the workplace and our communities.

We are committed to intentionally executing an evolving set of goals specific to inclusion, diversity, and accountability, driven by empathetic leadership and embraced by all. The core of American Campus culture involves everyone being fully invested in everything that e do down to picking up the smallest piece of trash. No matter their position or duration at any given property, everyone picks up trash because we take pride in our community.

Requirements

for move-ins and move-outs to company standard. Assist with office administrative tasks, including package management. ), renewal events, and resident programs.

Execute the established sales and marketing strategies to increase property traffic, maintain closing ratios, and achieve the budgeted occupancy and revenue; this includes using traditional, digital, and social marketing mediums. Create and post engaging and visually appealing social media content for all approved company channels in accordance with company standards. Audit property websites and digital channels and listings for accuracy and expected visual standards.

Produce and submit all required reporting to supervisor and support teams for approval to distribute as needed. Coordinate room assignments and roommate matching, where needed. Build and maintain relationships with local business, community leaders, university partners, etc.

Remain knowledgeable of market trends, market performance, new construction in area, enrollment, etc. Partner closely with service team to ensure property is consistently well-maintained and meets curb appeal standards. Other duties as assigned by manager.

This position may be subject to an on-call rotation. Ideal Candidate The ideal candidate for the Marketing & Resident Experience Specialist role is an early-career, customer-focused professional able to support leasing, marketing, and resident engagement activities within a property management environment. This role includes contributing to leasing processes, supporting marketing initiatives across traditional and digital platforms, and assisting with resident events that enhance community engagement and retention.