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Bluon — New York New York
Who We Are
: Burson, part of WPP, is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. When you work at Burson, you are part of a global community of lifelong learners who thrive at the edge of innovation.
WPP (LSE/NYSE: WPP) is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. com and follow us on LinkedIn and Instagram .
About The Role
: Burson is seeking to hire an Account Supervisor for its Corporate Public Affairs practice that will support a high-profile, fully integrated account. This role offers a unique opportunity to lead culturally relevant brand storytelling and strategic communications initiatives for a leading consumer-facing brand in the financial services sector. You will serve as a core partner on consumer-facing work—developing earned-first ideas, driving media engagement, and helping evolve brand positioning to reach new growth audiences.
You will help shape communications programs that drive awareness, engagement, adoption, and long-term brand affinity while contributing to broader integrated campaigns across the business. This is an opportunity to work on a highly visible, flagship account with senior executive exposure while shaping a brand’s cultural relevance and growth trajectory. This role can be based in Washington DC, New York, Atlanta, Chicago, or Pittsburgh.
What You'Ll Do
: Consumer Brand Strategy Cultural Storytelling: Serve as a strategic partner on consumer brand work, helping evolve positioning and drive cultural relevance with key growth audiences Develop earned-first campaign ideas, media strategies and story angles that break through in a competitive landscape Translate business priorities into compelling narratives that resonate beyond products and services, highlighting themes such as lifestyle, community, innovation and customer experience Develop communications strategies that drive consumer awareness, engagement, adoption and long-term brand affinity Create storytelling platforms that encourage audience participation, deepen engagement and support evolving consumer behaviors Simplify complex programs, offerings and customer
Benefits
into compelling, consumer-friendly narratives Partner closely with senior client leads and strategy teams to bring integrated ideas to life across channels Partner with integrated teams to develop communications strategies that support both digital-first experiences and high-touch customer interactions Support initiatives tied to customer engagement, loyalty and long-term relationship building Balance multiple workstreams while maintaining a strong, cohesive strategic voice Earned Media Influencer Engagement: Drive proactive media strategy and outreach, identifying national, regional and vertical opportunities Build and maintain relationships with key media across consumer, lifestyle, business and regional outlets Lead development of press materials, pitches, thought leadership reports and creative story angles designed to generate coverage and conversation Collaborate with strategy and creative partners to ensure ideas are talkable, shareable and culturally relevant Identify opportunities to position the brand at the intersection of consumer trends, innovation, customer experience and marketplace relevance Develop thought leadership and media strategies that elevate