Senior Product Designer (AI Builder)

What the Role Is The modern tech stack has collapsed the distance between designing an experience and shipping it. We're hiring Senior Product Designers to build the next generation of Babylist by leveraging this reality. The Senior Product Designer is the primary owner for user experience, delight, and interaction quality on the team.

Equal parts skilled designer, hands-on researcher, and AI-enabled builder, you own how things feel, think broadly about user flows across the full Babylist experience, and hold the bar for whether something is intuitive, beautiful, and emotionally right for the user. You work alongside product managers, engineers, and data partners, but you are the one driving the experience layer and making sure every interaction meets both the functional and emotional needs of our users to drive impactful outcomes for the business. You flex beyond the basics by running research, standing up working prototypes (in hours not days), and contributing to production-quality front-end code ensuring polish is never a trade-off.

You help Babylist make the transition into AI-native product development by modeling what an AI-native designer does every day. In this role, you shape how parents discover products, receive gifts, and navigate early parenthood across web and native mobile. These are not casual interactions.

Families are making decisions during one of the most meaningful and overwhelming transitions of their lives. The experience has to be easy to use, easy to understand, and worthy of the trust they place in us.

Who You Are

Craft and experience obsessed . You care deeply about how things feel, not just how they function. You notice the details most people can't articulate but everyone responds to like transitions, motion, and accessibility.

You hold the high bar for delight and have a portfolio of shipped consumer product work across web and native mobile that demonstrates this. A systems thinker. You see the full picture.

You think about how a single interaction fits into a broader flow, how flows connect across products, and how the design system enables all of it. You design for coherence, not just screens. Industry aware and pattern fluent.

You stay current with modern product design, not to follow trends but to borrow what's proven and challenge what's stale. You know the interaction patterns, design system conventions, and digital product best practices that have become table stakes, and you know when to apply them or evolve them when Babylist families need something different. Human-and-data-centered.

You know how to leverage (and plan and run) generative and evaluative research to unlock actionable insights that guide product decisions. You bring concrete qualitative and quantitative evidence into design decisions and share clear, persuasive design rationale via concise and impactful communication. Product savvy .

You know what's worth building and what isn't, what UX is right for a given context, and what will actually resonate with users in ways that support the business’ top line goals. You make engineers and product managers faster, not slower, by reducing ambiguity and tightening the scope of what needs to be solved. Critical thinker.

You question assumptions and stress-test ideas before committing to them, distinguishing between what the data says and what people want it to say. You approach problems with creativity and multi-dimensional thinking. Feedback fan.

You seek out friction before it finds you. You build feedback loops into your process from the start, not as a final check but as a continuous signal. You put prototypes in front of users early, share in-progress designs with teammates before they're polished, and actively solicit the critique that makes the work better.

AI-native. You use AI tools to prototype, explore, and iterate at speed.