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DEPT — Detroit, Michigan
The Corporate Communications Coordinator will oversee efforts surrounding the media and PR outreach for the team’s business and philanthropic efforts, in addition to other Ford Field events and concerts. This role will also cultivate, pitch and execute various stadium, community relations or business storytelling opportunities to help elevate the brand and business profile locally and nationally.
Responsibilities
including, without limitation, the following: Work closely with the Vice President of Communications, Director of Corporate Communications and entire Communications team to distribute key information and messaging of the Corporate Communications department and help build the strategy as well as execution of public relations initiatives of the Detroit Lions organization Write, compile and distribute monthly media coverage reports highlighting the off-the-field storytelling in support of the Lions’ brand and business.
of the day-to-day and season-long PR campaigns of the Detroit Lions community relations department efforts. This includes NFL-led initiatives, as well as the giving and fundraising labors of the Detroit Lions Foundation.
also extend to Detroit Lions Legends media obligations and Detroit Lions Inspire Change social justice work Help advise Corporate Partnerships and Marketing teams on messaging pertaining to Ford Field stadium PR strategy, including the Detroit Lions gameday experience, stadium-wide events and other facility-focused storytelling Develop the press and media strategy for the Detroit Lions Entertainment teams consisting of the Detroit Lions Cheerleaders, the Detroit Lions Drumline (Honolulu Boom) and the Detroit Lions Mascot, Roary Support the PR
of fan engagement events, youth football education programs and other marketing and brand campaigns, with an emphasis on the Detroit Lions High School Girls Flag Football program Invite and accommodate media on-site at Detroit Lions community and business events. Serve as secondary media relations contact for Detroit Lions business units Assist with copywriting and copy editing across the organization Build relationships across the business operation to establish consistent lines of communication on storytelling opportunities Support Director of Corporate Communications with International media storytelling and media relationships NONESSENTIAL FUNCTIONS: Demonstrates accuracy, efficiency, and ability to meet deadlines Strong attention to detail and organizational skills Will keep appropriate information confidential Exemplary interpersonal, listening and facilitation skills Will adjust work schedule to meet departmental demands, including being available to work a non-standard schedule in support of football operations, events, and other business or community relations activities, including holidays and weekends as needed.
and duties required by the supervisor consistent with the objectives and essential functions of this position.
shall be incorporated into the position description if they are ongoing.
QUALIFICATIONS
: A Bachelor’s (or greater) with a focus in Public Relations, Journalism, Communications, Marketing or Business preferred Minimum of 3 years of experience in public relations or journalism required.