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Propel — Summit, New Jersey
Job Description Title: Senior Manager, Digital Engagement About Propeller: Propeller is a full-service healthcare marketing agency with a focus on digital transformation. Propeller partners with pharma and medtech clients to reimagine commercial growth through tailored, modern solutions leveraging its end-to-end capabilities across experience strategy, emerging tech, AI, as well as legacy creative, client services, and everything in between. With a team of 130 digital-native specialists—and the power of the Omnicom Health ecosystem behind us—we blend scale and resources with a culture defined by grit, passion, and authenticity.
Headquartered in Summit, NJ, with talent placed globally, we have been named as MM+M's Best Places to Work in 2025, as well as awarded by DigiDay for excellence in onboarding and best workplaces for working parents. If you want to help drive the future of healthcare marketing, bring fresh and progressive thinking, and thrive operating with agility, we want to meet you! Position Overview: The Senior Manager, Digital Engagement provides strategic leadership and operational oversight of digital engagement initiatives across multiple client accounts and channels.
This role establishes best practices, leads high performing teams, drives innovation in digital delivery, and ensures our clients' brand strategies are executed with excellence. Senior Managers of Digital Engagement combine deep digital expertise with leadership capabilities, fluency in AI-enabled platforms, and team management to drive quality, efficiency, and measurable business impact. Strategic Tactical Execution Measurement: Lead project execution efforts, implementing clients' brand strategies and digital best practices across all tactics (email, display, web, social, emerging platforms) Direct internal teams in the creation of innovative and strategic digital executions; provide oversight and quality assurance throughout asset creation including content, design, and development Evaluate, create, train, and optimize team client adoption of AI-tools; establish best practices and process improvements that scale Direct project planning, MLR submission preparation, and delivery oversight; collaborate with account and project management teams to ensure alignment and on-time delivery Liaise with media teams to manage timing, deliver creative handoffs, and communicate creative placements Partner with Experience Strategy to drive performance analysis, establish KPIs, develop optimization recommendations, and build strategic insights that inform future campaign improvements.
Required Qualifications
: 5-8 years of experience in digital engagement, digital strategy, digital operations, or related field Experience in healthcare, pharma, or medtech marketing Strong strategic thinking combined with project activation excellence Deep