CRM Creative Producer

ABOUT ALGOMARKETING — Algomarketing are experts at delivering programs and resourcing for strategic roles within Marketing teams. We are a global team of Marketing experts, spanning 30 countries across Asia Pacific, Americas, Africa, and Europe. Highly experienced in enterprise B2B Marketing, and specialised in technology and SaaS.

Our team works collaboratively, with experience from the world's largest and most ambitious brands, including Google, Stripe, Workday, Worldpay, Accenture, ACI Worldwide, GSK, and Allianz. We empower Marketers through Algorithmic Marketing, a data driven approach that delivers deeper insights, faster execution, and streamlined operations. Visit our website to read more about us.

OVERVIEW — We are seeking a Creative Producer, CRM to lead the creative development and execution of customer communications across Google's Hardware marketing programs. This role combines creative strategy, content production, stakeholder management, and campaign optimization to deliver engaging customer experiences that drive retention, engagement, and lifetime value. Working closely with CRM Leads, Technical Producers, Product Marketing teams, and external creative partners, you will shape and deliver multi-channel CRM campaigns that educate, inspire, and delight customers throughout their lifecycle.

From campaign ideation through launch and performance analysis, you will ensure every communication is strategically aligned, visually compelling, and executed to the highest quality standards. This is a highly collaborative role for someone who thrives at the intersection of creativity and operational excellence. You will manage campaign development across multiple product lines, markets, and audiences while balancing stakeholder priorities, creative quality, and business objectives.

Success in this role comes from combining strong creative judgment with exceptional organizational skills, enabling the delivery of impactful customer experiences that strengthen brand affinity and drive measurable marketing outcomes. SCOPE AND DELIVERABLES — Creative Campaign Development Lead the end-to-end creative development of CRM campaigns, from briefing and concept development through production, launch, and post-campaign analysis. Partner with marketing, product, and cross-functional stakeholders to translate business objectives into compelling customer communications.

Develop creative approaches that align with brand guidelines while supporting product launches, promotional initiatives, and lifecycle marketing strategies. Ensure all campaign assets maintain a consistent customer experience across channels, audiences, and markets. Content Production & Asset Management Maintain and enhance internal activation tools built on Google Apps Script — Manage the development of email creative, copy, and content components across CRM programs.

Build and maintain email content within approved content management systems, ensuring communications are visually polished, technically accurate, and on-brand. Leverage emerging technologies and AI-enabled creative tools where appropriate to improve efficiency, scalability, and creative output. Maintain content libraries, templates, and reusable assets that support campaign consistency and operational efficiency.

CRM Strategy & Audience Engagement Support the development of customer communication strategies that drive engagement, retention, and customer lifetime value. Implement segmentation strategies, message frameworks, and audience journeys across multiple customer groups and geographies. Collaborate with CRM and analytics teams to ensure communications are relevant, personalized, and aligned to customer needs throughout the lifecycle.

Partner with technical and audience teams to ensure campaign strategies are accurately translated into execution.