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Cabinet De Relations Publiques National — Hybrid (historical), Missouri
Our Story Launched in 2015, S ol de J aneiro is a globally recognized, award-winning beauty brand, drawing inspiration from Brazil’s beauty rituals, warmth, and spirit. S ol de J aneiro delivers a sensory experience beloved by multi-generational consumers worldwide, with clinically proven results, transformative textures, and transportive fragrances. Headquartered in New York and launched as a digitally native brand, we have expanded globally with teams in Paris, London, and Germany.
Our commitment to excellence has earned high-profile honors, including being named one of TIME1 00’s 2024 Most Influential Companies, Fast Company’s 2024 World's Most Innovative Companies, and WWD Beauty Inc’s Power Brands of 2024, underscoring its leadership in the beauty industry and outstanding workplace . These accolades highlight our dedication to being a leading brand in the beauty industry and an exceptional workplace.
What You’Ll Do
Sol de Janeiro is looking for a Social Creator—someone who’s culturally savvy, visually driven, and lives to bring brands to life through scroll-stopping content. This role is part of our dynamic Global Content Brand Experience team, reporting to the Associate Director of Social Media, Content Community. As a Social Creator, you'll be responsible for collaborating in the conception of on-brand content and producing short-form, native content with a focus on TikTok, Instagram and YouTube - leading with creative originality and a deep understand of what makes content resonate.
You eat, sleep, and breathe a variety of creative mediums, with a keen focus on social media. Part trend-spotter, part storyteller, you have a sharp visual POV and the instincts to know what will catch, connect, and convert. From concepting to filming to editing, you’ll be hands-on—creating content that inspires, entertains, and fuels real-time brand love with cultural heat.
What You’ll Be Working On Develop and produce videos for Instagram, TikTok, and YouTube Shorts- including lo-fi content, IRL interviews, trend-driven moments, voiceovers and beyond (both behind and in front of the camera as applicable). Pitch and execute weekly ideas as you collaborate with the social team - with a focus on always-on support that ladders back to our content pillars Create authentic and relatable content by self-applying skincare, bodycare and mists. Must be comfortable showing face in videos.
Collaborate with the broader consumer marketing, social and influencer teams to bring campaign and launch moments to life in a forward-thinking way. Create content that suits the specific channel needs and intent – with a deep understanding on how to optimize for paid when necessary Concept, shoot, edit, and produce content end-to-end, from scrappy meme-style pieces to more elevated series and partnership-driven moments. Partner closely with the social team to develop smart, unexpected creative that aligns with brand voice and cultural trends.
Monitor cultural trends and adapt them to our brand voice and aesthetic in real time. Edit content with strong attention to pacing, tone, visuals, motion and light graphics Select engaging thumbnails that are on-brand and add copy overlay when applicable. Source on-brand trending sounds for content that are licensed for commercial use.