Hi, we’re TechnologyAdvice. At TechnologyAdvice, we pride ourselves on helping B2B tech buyers manage the complexity and risk of the buying process. We are a trusted source of information for tech buyers, delivering advice and facilitating connections between our buyers and the world’s leading sellers of business technology.

Headquartered in Nashville, Tennessee, we are a remote-first company with more than 20 digital publications and over 200 global team members in the US, UK, Singapore, Australia, and the Philippines. , as well as a Tennessee top workplace. We work hard each day and have fun, too, with monthly virtual events, recreational slack channels, and the occasional costumed dance from our CEO.

Requirements

below. The opportunity TechnologyAdvice is looking for an Email Marketing Manager to help grow, engage, and optimize our newsletter audience across a portfolio of B2B media brands. This role sits within the Audience Development team and supports a newsletter ecosystem that includes 50+ newsletters and more than 3 million subscribers across multiple brands.

You will help build lifecycle programs, improve subscriber engagement, support audience growth, and turn email performance data into clear recommendations that strengthen our newsletter strategy and monetization opportunities. This is a hands-on role for someone who has managed email programs at a meaningful scale and can think beyond individual sends. The right person understands how to build segmented lifecycle journeys, test and improve engagement, and use tools, data, and AI thoughtfully to improve speed, quality, and performance.

What You'Ll Do

Build and optimize subscriber acquisition, engagement, retention, reactivation, and win-back programs across multiple newsletter audiences. Develop lifecycle email journeys for different subscriber cohorts, brands, and audience segments. Monitor newsletter and lifecycle performance, identify trends, and recommend ways to improve engagement, retention, and revenue opportunities.

Create and refine segmentation, personalization, behavioral targeting, and A/B testing strategies. Partner with editorial, audience, marketing, AdOps, and executive stakeholders to align email programs with brand standards, audience needs, and business goals. Support newsletter monetization by helping evaluate sponsorship performance, audience engagement, and campaign opportunities.

Use generative AI and AI-powered marketing tools to accelerate campaign planning, testing, analysis, reporting, and workflow efficiency while maintaining editorial judgment and quality standards. Evaluate AI-generated outputs for accuracy, brand alignment, compliance, and audience relevance before they are used in subscriber-facing work. Present email performance insights and recommendations clearly to stakeholders.

Who You Are

3–5 years of experience in email marketing, lifecycle marketing, newsletter publishing, or audience development. Experience managing email or newsletter programs at a meaningful scale, ideally with audiences of 100,000+ subscribers or across multiple brands, segments, or newsletter products. Hands-on experience building lifecycle programs beyond one-off sends, including welcome series, onboarding, engagement, reactivation, win-back, preference-based journeys, or similar automated programs.

Experience using ESPs or marketing automation platforms such as Mailchimp, HubSpot, Marketo, Sailthru, or similar tools. Skilled in segmentation, automation workflows, behavioral targeting, A/B testing, and performance analysis. Able to translate email performance data into practical recommendations for improving subscriber growth, engagement, retention, and monetization.