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Boku Inc. — Denver, Colorado
Axsome Therapeutics, Inc. is a biopharmaceutical company developing and delivering novel therapies for the management of central nervous system (CNS) disorders. The Axsome team is a lean, dynamic group of individuals committed to addressing unmet needs for patients with CNS disorders.
Axsome is based in New York City.
About This Role
Axsome Therapeutics is seeking a Regional Marketer (RMK) to be a field-based extension of the Sleep Marketing team that will focus on commercial KOL engagements with CNS experts to gain insights into national, regional, and local opportunities, provide a bridge between regional markets and headquarters, and regionally support the brand strategy and inform strategic direction. Additionally, the RMK will lead Peer to Peer speaker development, training, and support the execution of promotional programs and national and regional congress activity. This role will liaise with other field-based leaders, within approved SOPs, including but not limited to Field Medical, Sales, Training, as well as Corporate based colleagues in Marketing, Market Access, Market Research, and Medical Affairs, as appropriate.
Additionally, the RMK will help develop and execute HCP marketing initiatives in line with brand strategies and objectives. This individual will report to the Senior Director, Regional Marketing for Neurology. This is a field-based position in the West Region that includes WA, OR, CA, NV, ID, MT, WY, UT, AK, HI, MN, ND, NE, IA, MO, KS, AR, OK, TX, NM, AZ, CO, MI, WI, IN, IL, MS, LA, AL.
Candidates must live in the geography.
Responsibilities
and Duties include, but are not limited to, the following: KOL Engagement Function as a thought leader liaison to key KOLs within the sleep community and build bridge to/from customer to Axsome Therapeutics Develop and maintain KOL engagement plans and influence maps for thought leaders Engage with KOLs at local, regional, and national congresses and advocacy events to discuss brand, disease state and commercial strategy as well as facilitate engagements and opportunities for executive leadership in support of marketing initiatives Gather insights from key thought leaders to inform brand strategy and support development of content, tactics, and resources, when appropriate Brand Strategy Support cross-functional teams to gather key customer insights and input on the marketplace by garnering insights on commercial strategy, including designing local marketplace tactics, clinical messaging, access, and educational needs.
Requirements
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Qualifications
Bachelor’s degree (required); Graduate degree preferred 8 years of pharmaceutical industry experience 2 years of cross functional experience in at least 2 of the following areas: Field Sales, Field Sales Leadership, Product Marketing, Thought Leader Engagement, Key Account Management, Engagement with professional healthcare organizations 50-75% travel, by air or car, is regularly required Experience, Knowledge and Skills Demonstrated success and expertise with thought leader engagement, ad boards and speaker’s bureau- strongly preferred Marketing, sales management, and/or extensive pharmaceutical product launch experience-