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Aria — New York City, New York
Who You Are
You’re an execution-first marketer who gets energy from momentum and measurable results. You like being in the middle of the action — campaigns going live, partners engaging, sales teams moving. You’re organized, persistent, and comfortable driving outreach that turns strategy into real conversations.
You don’t need perfect conditions to perform. You take clear direction, move fast, and follow through. You understand that growth doesn’t happen in theory — it happens when campaigns are activated, audiences are engaged, and teams are aligned.
You’re comfortable picking up the phone, sending the follow-up, and pushing a campaign across the finish line.
About The Role
The Growth Activation Specialist is the execution arm of the Growth Marketing organization. This role is exclusively focused on activating and accelerating partner-led, corporate, and audience acquisition campaigns across outbound and direct engagement channels. This role exists to ensure campaigns don’t stall after launch.
You take fully baked campaign strategy and turn it into action — through phone, email, LinkedIn, and coordinated sales and partner outreach. You’ll work hand-in-hand with the Sr. Director of Growth Marketing, Digital Marketing, Field Partner Marketing, Account Executives, and partners to drive engagement, meetings, and pipeline velocity.
This is a hands-on role built for doers.
What You’Ll Do (Key Responsibilities)
Execute outbound and direct audience acquisition campaigns across phone, email, LinkedIn, and related channels Activate partner and corporate campaigns by coordinating outreach motions with sales and partner teams Coordinate campaign handoffs, timelines, and readiness with sales teams Support partner co-marketing and partner-led motions with clear activation plans Manage campaign execution logistics including lists, sequencing, messaging alignment, and follow-up motions Operationalize offers, promotions, and incentives tied to campaigns Provide feedback loops to Growth Marketing on what’s resonating and what needs optimization Key Attributes Execution-obsessed with a bias toward action Comfortable with outbound engagement and follow-up Highly organized with strong attention to detail Clear, confident communicator across teams Persistent, resilient, and outcome-driven Able to manage multiple campaigns simultaneously without dropping the ball Desired Skills Experience 1–4 years experience in growth marketing, demand generation, sales enablement, SDR/BDR, or campaign execution roles Hands-on experience with outbound channels (email, phone, LinkedIn) Familiarity with CRM and marketing automation platforms (from a user and execution perspective) Experience supporting or working with sales and/or partner teams Strong project coordination and execution skills B2B technology or services experience preferred Why This Role Matters Growth Activation Specialists are where strategy meets execution. This role ensures our partner, corporate, and acquisition campaigns actually create conversations, meetings, and pipeline. If you like owning the "last mile" of growth — this is your seat.
This role sits within the Growth Activation team and reports into the Sr. Director of Growth Marketing. A Little About Us Our mission is to challenge and enable our employees to achieve great things.
We live and breathe our core values: We Before Me : We demonstrate empathy through our actions and solicit diverse voices and opinions. We put ourselves in each other's shoes, readily admit our mistakes, and generously share our time and knowledge. Dare To Be Great: We are big-picture thinkers who focus on solutions to problems.
We solicit and offer actionable feedback to others without hesitation. We embrace opportunities to improve ourselves, our teams, and our work. We aim to be the best of the best.
Own It: We set clear expectations, communicate proactively, and follow through on our commitments.