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Mediabrands — New York New York
Business Overview Mediahub is award-winning agency built for brands who are challenging and disrupting the status quo. Our organization is focused on challenging all facets of media in an environment of rapid change in order maximize our clients’ investments. We are challenging key fundamentals in the areas of audience creation, purpose, creativity, and digital platforms.
Named Media Agency of the Year by Adweek, Ad Age, and Campaign, Mediahub is powered by the buying and intelligence power of Magna Global and the data backbone of Acxiom. Position Summary The Design team builds strong client relationships and media plans that drive positive outcomes for their business. The team does this by immersing itself in the business, elevating strategic opportunities for growth, and developing media recommendations that keep clients at the forefront of the industry.
The key to this leadership comes from Mediahub's values, including a commitment to fostering curiosity, collaboration and diversity with the talented humans that power our global challenger brand. This team problem-solves, generates innovative solutions and displays energy and passion for the work presented. Successful candidates must not shy away from change, as we are an agency that thrives on the constant evolution of technology and its role in our work.
Candidates must be comfortable working with data, have excellent communication and organizational skills and be confident collaborators. The role of a Media Planner will be to assist with day-to-day operations of the client media plan and budget details, including flowchart, budget trackers, ensuring client signs accurate, timely Media Authorizations prior to buys. The Media Planner will be responsible for monitoring client and marketing industry trades, media plan performance reporting and competitive activity to surface industry updates, performance insights and opportunities to team and clients.
Responsibilities
Portfolio Growth Attend client status meetings: take notes and summarize next steps to distribute more broadly Build relationships and trust with internal and external teams Monitor client and marketing industry trades, media plan performance reporting and competitive activity to surface industry updates, performance insights and opportunities to team and clients. Media Strategy Assist manager in development of media plan scenarios Partner with investment teams to develop partner list, RFP details and evaluation prior to client recommendations. Support presentation development with research, creating check-ins throughout timeline, participating in discussion, and contributing to/prepare/write slides for client presentation decks.
Partner with analytics team to implement measurement objectives and taxonomy. Support campaign implementation and execution, QA, monitoring/optimizing, and conduct insightful reporting. Visualize, summarize, and develop insights and implications for competitive reporting.
Gathers, organizes, and presents (pending leader’s readiness assessment) competitive research and spending data. e. Kismet, R/F, etc) to determine the optimal media mix (across all channels) and plan delivery.
Employ media math and how to apply calculations, demonstrating proficiency in working with and managing numbers. ) People Culture Participate in a diverse, inclusive, creative culture. Collaborate with peer group to share work and inspire junior team members about creative-thinking, accountability, and thought-leadership.