Associate Director, Paid Search

Business Overview KINESSO is the technology-driven performance marketing agency providing actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, P3, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry.

We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries.

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Who You Are

: You are eager to challenge the digital norms and are hungry to create industry-leading campaign strategies An expert in SEM marketing, you are excited by new data sets, signals, and metrics. You enjoy brainstorming new ideas and reviewing data with serious rigor. You take pride in building and growing strong client relationships while providing strategic direction to your account teams, ensuring the health of SEM accounts while helping to nurture and develop your staff.

Responsibilities

· Liaison between search and cross functional teams to help contribute towards a multi-channel approach/strategy · Accountability for team development; this includes utilizing organizational tools such as L D, creating internal opportunity for staff, maintaining positive morale · Establish current and long-term goals and objectives for responsible accounts, subject to approval by the Director · Responsible for management of direct reports as well as overall development and success of the team · Translate briefs into strategy; Work with Manager/Sr. Specialist to execute on that strategy; Monitor success and drive pivots as needed based on performance and ability to reach brand goals · Lead tests learns with expectation that these will be scalable across the client’s accounts. Expectation is also that these are shared out wider with KINESSO team · Continual evaluation of search marketing strategies to identify opportunity for competitive advantage for KINESSO · Master, identify and communicate trends in search and client industries · Create and present case studies, POVs, etc.

Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family

to support you and your family. The salary range for this position is posted below.