Company Overview: Walker-Miller Energy Services is a 26-year-old Detroit-based, core-values driven company committed to changing lives through energy efficiency. We create and manage customized energy waste reduction programs that help electric and gas utilities meet mandated energy savings goals. Our experience driven philosophy of clean energy as economic development helps families and businesses save energy and save money.

Through innovative, inclusive initiatives, we help build communities by creating local jobs, producing equitable energy savings for all rate payers, and spurring the growth of diverse local businesses. Our operating philosophy is reflected in our core values. We refer to them as BEHIVE .

B - Boldly Go E – Embrace Equity H - Humble Confidence I - Inclusive Stewardship V - Value Reputation E - Extraordinary Experience Position Summary: The Marketing Specialist is responsible for assisting with the creation and implementation of Walker-Miller’s organizational marketing and communications vision, experiential marketing, conference exhibition, trade show presence, and additional on-site events and tabling/booth opportunities. The person in this role is tasked with integrating digital and organizational communications strategy, with a focus on internal and external stakeholder engagement, while providing marketing, public relations, branding and event management support. A key intermediary across various departments, the Marketing Specialist cultivates organizational messaging and editorial growth by helping to develop written content for public dissemination, as well as the presentation of multimedia content across multiple social media platforms.

In this role you will also assist a multi-state team that manages the launch and day-to-day execution of co-marketing, branding and customer engagement initiatives with our partners.

Responsibilities

: This list of duties and

is not all-inclusive and may be expanded to include other duties and

, as management may deem necessary from time to time. Embrace and operate within our core values. Content development and distribution across all digital media platforms including X, Instagram, Facebook, LinkedIn and other social media and visitor engagement platforms.

All content will be approved prior to sharing on social media. In collaboration with teams across the organization, work to promote organizational materials on social media platforms. Monitor social media metrics and collaborate with in-house and external graphic designers to provide direction and guidance with creative design.

Work closely with program managers and leadership to establish messaging around programs and critical announcements. Assist with content production for online platforms, including email campaigns, external facing website and company intranet. Assist in coordinating and publishing Walker-Miller newsletters using a CRM platform.

Copy edit digital content to meet standards for style, grammar, punctuation, spelling, clarity, accuracy, and accessibility, while maintaining consistency in branding and messaging. Research market trends and competitors to compare strategies. Assist in the development, promotion and production of virtual webinar series.

Qualifications

and positioning within the industry. Provide event coordination support for conferences, tradeshows and other events where Walker-Miller exhibits. Perform other duties and/or special projects as assigned.

Minimum Qualifications

: A bachelor’s degree in marketing, communications, public relations, or related field, or equivalent work experience. Minimum of 3 years of experience in a marketing or communications role.