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Michels Canada
We are on a mission to pioneer the world’s next era of play. As we grow across Europe and Latin America, we’re building The Playstack - the technology powering the next generation of sports, gaming, and fan experiences. Join us, and help make it the most widely used platform in the world!
From operations, to marketing, to product, we are looking for talented people who will shape how millions of customers play, watch, and connect every day. This role is for a Strategic Marketing Planning Manager who connects central growth, local marketing, and creative teams. The focus is on aligning campaigns across markets, ensuring they are well-structured, strategically sound, and ready for execution.
You would bring clarity to planning, challenge assumptions, and ensure campaigns have strong strategic rationale. Overall, the role acts as a key partner across teams, driving alignment, focus, and accountability globally.
Requirements
are defined upfront to enable effective measurement and optimization Confirm cross-team readiness prior to campaign launch Performance Visibility Learnings Partner with Growth and Analytics to ensure campaigns have clear success metrics Monitor performance outcomes and highlight optimization opportunities Drive structured post-campaign reviews and ensure learnings are captured Feed insights into future planning cycles to improve impact and efficiency
What We Are Looking For
: 3–5 years of experience in marketing strategy, growth, campaign planning, or marketing project management Proven experience working across multiple international markets (mandatory) Experience in gaming, gambling, tech, or other high-performance digital environments Strong exposure to performance marketing frameworks and data-driven decision-making Experience operating in matrix, cross-functional organizations Strong strategic thinking with clear commercial acumen Ability to challenge stakeholders constructively and influence without formal authority Excellent cross-functional alignment and stakeholder management skills Highly structured and organized, with strong project leadership capabilities Comfortable navigating ambiguity and complexity Analytical mindset with confidence interpreting performance data About Super We are a global technology group, dedicated to building the future of entertainment and fan-centric experiences. With commercial markets in Brazil, Belgium, Poland, Romania, Greece and Serbia, and a network of offices across Spain, Croatia, Malta, Gibraltar, the Netherlands and the UK, we are a truly international organization.