Brand and Content Lead

About Jetson Jetson is on a mission to accelerate the transition of 100 million homes across North America away from fossil fuels toward sustainable energy use. We believe in a future that is 100% electric and 100% better. Homes are one of the largest sources of carbon emissions, yet adoption of solutions like heat pumps remains slow due to cost and complexity.

Jetson is solving this by building the first fully vertically integrated home electrification company — making clean energy simple, transparent, and affordable. We rely heavily on technology, automation, and data to scale this impact. At Jetson, we value people who are excellent at their craft, curious about new tools (including AI), and motivated to continuously improve how work gets done.

The Opportunity: Jetson is looking for a Senior Creative Strategist (Growth) to lead development and performance of creative across paid and growth channels. You will define how we generate, test, and improve creative — from hooks and concepts through execution and iteration. This role connects design, marketing, and performance, ensuring our creative is clear, effective, and continuously improving.

What You Will Do

: Own creative output across paid social and growth channels Define and iterate on hooks, angles, and messaging frameworks Write and develop high-performing copy, scripts, and concepts Translate performance insights into new creative directions Direct and critique creative across video, static, and UGC formats Work closely with video and marketing teams to guide content creation and capture Build and evolve repeatable creative systems that increase output and consistency Apply Jetson’s brand across all performance surfaces What You Bring: 5–8+ years of experience in performance marketing, creative strategy, or growth-focused creative roles Experience driving performance creative for paid social or growth channels Strong portfolio of performance-driven work across digital formats Proven ability to generate and iterate on creative quickly Strong copywriting and concepting skills across short-form and performance formats Strong creative judgment and ability to critique work effectively Experience working with performance data and translating insights into creative Strong visual taste and design sensibility Experience working closely with designers or producing creative with a high visual bar Actively using AI in your workflow to increase output, speed, and quality Strong communication and collaboration skills Job Type: Full-time, Permanent Pay: $90,000 - $110,000

Benefits

: Dental Care, Vision Care Life Insurance premiums fully paid by Jetson Extended Health Care Disability Insurance Education Support Parental Leave Top Up Work Location: In person - Vancouver Do you feel like you don't have everything that's listed above but can still do the job? If you have the core skills and experience that we're looking for and are willing to use your talent to learn the rest, we encourage you to apply! S.

Roles Jetson is an equal opportunity employer and does not discriminate on the basis of race, color, religion, sex, national origin, age, disability, genetic information, sexual orientation, or gender identity. If you require accommodation during the recruitment process, please contact us. Canada Roles Jetson is an equal opportunity employer committed to inclusive hiring.

We do not discriminate on any ground protected under applicable human rights legislation. If you require accommodation at any stage of the recruitment process, please contact us.