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Boku Inc. — Austin Texas
**Please note that all positions posted for Aspyr Media, Inc. ** Aspyr is a leading game publisher and developer, bringing the world's biggest franchises and bold new projects to players everywhere. Since 1996, we’ve published over 200 games and our team is dedicated to bringing beloved franchises like Tomb Raider and Star Wars to new and familiar audiences across all platforms.
We focus on collaboration and creativity, crafting high-quality, engaging games that leave a lasting impact on players worldwide.
Responsibilities
: Reporting to the Senior Manager of Marketing, the Brand Manager is responsible for developing and executing the go-to-market campaign for game launches.
include the overall strategy, product and brand positioning, target audience, competitive analysis, creative reviews, product life-cycle management, and budget. The Brand Manager will also work with a wide range of internal and external partners to craft high quality creative and execute a unified launch campaign. e.
g. g.
Preferred Qualifications
: Bachelor’s degree in a related field 5+ years of experience successfully bringing product(s) to market within the games and/or entertainment industry Ability to work with studio, internal, cross-functional, and external partners Proven track record of successful, integrated campaign management and executing gold standard integrated marketing campaigns Experience managing relationships with external partners successfully Ability to drive a positive resolution from stakeholder feedback, concerns, or critical issues Understanding of video game publishing and marketing content pipeline from concept to shipping Actively plays games and is aware of cultural trends, current events, and other activities in the gaming industry A firm understanding of industry marketing, digital media and social marketing, and trends Strong balance of both creative and quantitative/analytical skills Strong written and oral communication and presentation skills Aspyr is committed to the principle of
Equal Employment Opportunity
for all employees and to providing employees with a work environment free of discrimination and harassment.
Requirements
and individual
Qualifications
, without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, physical, mental or sensory disability, HIV Status, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. Aspyr will not tolerate discrimination or harassment based on any of these characteristics. Aspyr encourages applicants of all ages.