WPP Media: Senior Motion Designer- Cairo

About WPP Media WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale.

Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. com . About WPP Media WPP Media, part of WPP, is WPP’s global media collective.

In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. com At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other.

In this role it will be critical to embrace WPP WPP Media’s shared core values: Be Extraordinary by Leading Collectively to Inspire transformational Creativity. Create an Open environment by Balancing People and Client Experiences by Cultivating Trust . Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise .

Role Summary and Impact As a Senior Motion Graphic Designer, you will be a key player in bringing our brand to life through captivating and innovative visual storytelling, responsible for conceptualizing, designing, and animating high-quality motion graphics for various platforms. This role is crucial for enhancing our brand's visual identity and driving audience engagement; your motion graphics will play a vital role in attracting new customers and effectively communicating our key messages, directly contributing to the success of our marketing campaigns and overall business objectives. Develop creative concepts and storyboards for motion graphics projects based on briefs and marketing objectives.

Create high-quality designs and 2D graphic animations from conceptualization to execution, maintaining consistency with brand guidelines. Leverage on the variety of AI tools to expedite the creative process. Develop and execute design strategies tailored to each social media platform, maximizing the unique features and audience engagement opportunities of platforms such as TikTok, Snapchat, Instagram, Facebook.

Maintain a strong understanding of current design trends and animation techniques. Work closely with the Art Director and the creative and social teams to refine and execute visual content strategies, ensuring optimal alignment with market trends and consumer insights. Continuously evaluate and optimize motion graphics performance based on analytics and user feedback.

Skills and Experience Bachelor's degree in graphic design, Fine Arts, or related fields is preferred. 2-4 years of Proven experience in motion graphics design, with a strong portfolio showcasing a range of styles and techniques. Proficiency in Adobe Creative Suite, including Photoshop, Illustrator, and After Effects.

Excellent understanding of design principles, typography, color theory, and animation techniques. Strong communication and presentation skills, with the ability to articulate design concepts effectively. Familiarity with AI-driven design tools and techniques is highly desirable.

Knowledge in this area will be considered a significant bonus, as it is increasingly integral to innovative content creation and automation processes.

Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment.