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WPP Media — London, England
About WPP Media WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale.
Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. com . 2175 - Paid Social Senior Executive - Global Client Solutions About EssenceMediacom: A Leading WPP Media Brand EssenceMediacom is a new breed of media agency.
Grounded in analytics insights and powered by data technology, we believe in the power of media and creative to drive breakthroughs for the world's best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy - built on data technology, built for people algorithms, built around diverse schools of thought, built to test learn at scale, and, crucially, built to evolve.
Role Summary and Impact The Paid Social team works to plan execute market-leading social advertising campaigns for our clients across a variety of social media platforms. The team are based at EssenceMediacom's office at 1 Southwark Bridge Road. As Senior Account Executive the successful candidate will continue to develop their knowledge of paid advertising across all the key social channels, from activation through to reporting.
They will plan deliver award-winning work in a busy agency environment that has training + development at its core. Skills and Experience At WPP Media, we believe in the power of our culture and our people. It's what elevates us to deliver exceptional experiences for both our clients and each other.
In this role it will be critical to embrace WPP WPP Media's shared core values: • Be Extraordinary by Leading Collectively to Inspire transformational Creativity. • Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. • Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
As part of a busy Paid Social team the role is varied with several areas of focus.
Responsibilities
These include: Campaign Management • End-to-end set up of paid social campaigns across all the relevant social platforms. • Undertaking regular quality assurance (QA) checks to ensure campaigns are set up to defined best practice standards. • Monitoring campaign performance and pacing to ensure activity delivers as expected.
Troubleshooting and optimising campaigns in order to improve performance as necessary. • Working to produce detailed accurate weekly/monthly campaign performance reports, often in Microsoft Excel. • Writing performance commentary that delivers valuable insight and recommendations to clients.
• Assisting with more detailed analysis including end-of-campaign reporting, quarterly/annual reviews, and on standalone projects. Client Partner Management • Working closely with your line-manager the wider team (including the Global Hub team) to support the delivery of high-quality work for clients. • Working with partners and attending regular platform training sessions to further develop your paid social skillset.
Operational Excellence • Responsible for managing your workload and for communicating clearly and in a timely manner with internal and external stakeholders as required across email, chat, video and in-person. • Attend regular internal meetings and training sessions in order to actively contribute to a collaborative and friendly paid social community.