Loading jobs…
Loading jobs…
WPP Media — London, England
About WPP Media WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale.
Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. com . 2382 - Paid Social Account Director, GCS About WPP Media WPP is the creative transformation company.
We use the power of creativity to build better futures for our people, planet, clients and communities. com. WPP Media is WPP’s global media collective.
In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. com About EssenceMediacom: A Leading WPP Media Brand EssenceMediacom is a new breed of media agency. Grounded in analytics insights and powered by data technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands.
We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data technology, built for people algorithms, built around diverse schools of thought, built to test learn at scale, and, crucially, built to evolve. Role Summary and Impact We are looking for a paid social specialist to continue their career as an Account Director.
This person will assume day-to-day responsibility for the paid social output of a busy client account (or accounts) and will also help oversee a team of more junior staff responsible for the everyday running of the account. Experience managing a team of social specialists, preferably in an agency environment, would be of benefit. This person will also be required to develop strong relationships with clients, suppliers, and other stakeholders becoming a trusted voice for all things paid social.
As such the ideal candidate is someone with extensive knowledge of paid advertising across all of the key social channels (Facebook, Instagram, X, Snap, TikTok etc). Account Directors are charged with responsibility for the day-to-day paid social output of one (or more) client accounts, with several key areas of focus. These include: Campaign Management Overseeing the production of comprehensive paid social media plans (+ supporting material) that align with client’s objectives and KPIs.
) and present these back, both to internal and external stakeholders. Overseeing a hybrid team (made up of both local and Global Hub employees) responsible for the end-to-end setup of paid social campaigns across all the relevant social platforms. Comfortable troubleshooting and helping train junior team members to use advanced features such as bid rules and 3rd party optimisation/creative/measurement tools.
Responsible for maintaining the standard of regular quality assurance (QA) checks undertaken by those working on the account to ensure campaigns are set up to defined best practice standards (and helping to evolve these best-practices as necessary). Working with team to ensure the standard and accuracy of weekly/monthly campaign performance reports. Leading client calls on a regular basis and supporting the wider team to present results as necessary.
Ensuring all performance commentary delivers valuable insight and recommendations to clients.